Company Market Research Report: Goldcast

Company Overview

• Name: Goldcast

• Mission of the Company: Goldcast is designed to help B2B marketing teams produce, repurpose, and distribute video content throughout the buyer journey to enhance attention, brand presence, and pipeline development.

• Year of Founding: No information is available

• Founders:

• Kishore Kothandaraman, Co-Founder, COO

• Palash Soni, Co-Founder, CEO

• Aashish Srinivas, Co-Founder, CTO

• Key People in the Company:

• Kishore Kothandaraman

• Palash Soni

• Aashish Srinivas

• Headquarters: No information is available

• Number of Employees: No specific number available, various sizes of employee cohorts were mentioned.

• Revenue: No information is available

• Known For: Goldcast is known for transforming digital event hosting into a Netflix-like experience for B2B companies. It provides marketing teams with tools to create engaging digital events and web content from webinars to video hubs, enriching both attendance and audience interaction.

Products

• Products Offered:

• Digital Events: Host cinema-like digital events that drive engagement.

• Recording Studio: Enables branded video recording for events, podcasts, and video hubs.

• Content Lab: Allows repurposing of video content using AI to produce social and blog posts.

• Video Hubs: On-demand video hosting to track audience engagement.

• High-Level Description and Key Features:

1. Digital Events:

• Engaging webinars and virtual summits resembling Netflix experiences

• Enhances audience interaction through branded content and interactive tools

2. Recording Studio:

• Facilitates the creation of polished, branded video content

• Touts intuitive video editing and AI-driven enhancements

3. Content Lab:

• AI-powered video editing and repurposing for multi-channel distribution

• Allows marketers to generate varied content types quickly

4. Video Hubs:

• On-site hosting of video content with performance analytics

• Supports SEO through audience interaction metrics

Recent Developments

• Recent Developments in the Company:

• Nov 19, 2024: Introduction of AI Search to manage and utilize video assets

• Nov 12, 2024: Launched clip duplication for cross-platform formatting

• Feb 17, 2025: Introduced direct event recording edit and publication features

• New Products Launched:

• Goldcast Brand Voice launched Sep 12, 2024, to enrich AI-generated content

• AI-Powered Content Lab launched on Jul 23, 2024, for rapid content generation

• New Features Added to Existing Products:

• AI Search: Topic-based video library searches

• Automated run-of-show scheduling for pre-recorded sessions

• User permissions update for enhanced access control

• New Partnerships:

• No specific new partnerships were mentioned in the provided data.

This concludes the detailed company-focused market research report on Goldcast, incorporating the available information. No additional commentary is provided as per the instruction.