Good As Gold Training is a professional training and coaching company specializing in the staffing and recruiting industry. Founded in 1988, the company offers comprehensive, logical, and easy-to-implement training programs designed to enhance the performance of recruiters and talent acquisition professionals. With a mission to deliver training that guarantees a strong return on investment, Good As Gold Training has established itself as a trusted resource in the industry.
Key Strategic Focus
The company's strategic focus is on providing specialized training programs tailored to various segments of the staffing and recruiting industry. These programs include:
- Contract Staffing Recruiting Tutor: This program teaches recruiters how to fill contracts faster with top talent, covering techniques to develop rapport, branding strategies, sourcing methods, and a comprehensive recruiting process.
- Direct Hire Recruiting Tutor: Aimed at recruiters focusing on direct hire positions, this program offers strategies to attract passive candidates, enhance sourcing techniques, and implement a successful recruiting process from start to finish.
- Talent Acquisition Tutor: Designed for talent acquisition professionals, this program focuses on improving intake processes, recruiting top talent, accelerating the filling of open requisitions, and sharpening negotiation and closing skills.
- Temporary Staffing Recruiting Tutor: This program addresses the challenges of recruiting temporary employees, offering strategies to fill assignments faster with dependable talent, including effective orientations and creative sourcing strategies.
These programs are delivered through self-paced video lessons, live training webinars, coaching calls, and a resource library containing forms and scripts.
Financials and Funding
Good As Gold Training is a privately held company with estimated annual revenues between $5 million and $25 million. The company operates independently and has not publicly disclosed specific funding rounds or investor information.
Technological Platform and Innovation
The company leverages a comprehensive Learning Management System (LMS) to deliver its training programs. This platform provides 24/7 access to training materials, including self-paced video lessons, transcripts, automatically scored tests, and a resource library with over 150 training sessions, forms, templates, and scripts. Live training webinars and coaching calls are also integrated into the platform, ensuring continuous learning and engagement.
Leadership Team
The leadership team at Good As Gold Training includes:
- Barbara Bruno: CEO and founder, with extensive experience in the staffing and recruiting industry.
- C. F.: Vice President of Sales Manager.
- T. G.: Chairman.
- B. M.: Business Manager.
These leaders bring a wealth of experience and expertise to the company, driving its mission to provide top-tier training solutions.
Competitor Profile
The professional training and coaching industry, particularly within the staffing and recruiting sector, is competitive. Key competitors include:
- LinkedIn Learning: Offers a wide range of courses, including those focused on recruiting and talent acquisition.
- Recruiter Academy: Provides training programs for recruiters and talent acquisition professionals.
- AIRS Training: Specializes in recruitment training and certification programs.
These competitors offer various training solutions, but Good As Gold Training differentiates itself through its comprehensive, self-paced programs combined with live interactive sessions and a robust resource library.
Strategic Collaborations and Partnerships
Good As Gold Training has established itself as a trusted partner in the staffing and recruiting industry, with its training programs recognized by many national associations for Continuing Education Units (CEU) credit. The company also offers LinkedIn Learning courses on topics such as interviewing techniques, technical recruiting, and talent sourcing, further expanding its reach and impact.
Operational Insights
The company's operational strategy focuses on delivering high-quality, accessible training programs that cater to the diverse needs of staffing and recruiting professionals. By offering self-paced learning combined with live interactive sessions, Good As Gold Training ensures flexibility and continuous engagement for its clients. The comprehensive resource library and emphasis on practical, real-world applications further enhance the effectiveness of its programs.
Strategic Opportunities and Future Directions
Good As Gold Training is well-positioned to capitalize on the growing demand for professional development in the staffing and recruiting industry. Future opportunities include expanding its course offerings to cover emerging trends and technologies in recruitment, enhancing its technological platform to provide a more personalized learning experience, and forming strategic partnerships to broaden its market reach.
Contact Information
For more information about Good As Gold Training and its programs, visit their official website.
