Gossett Motor Cars Company Profile

Background

Gossett Motor Cars, established in 1988 by President Al Gossett, has grown to become the largest privately owned automotive group in the Mid-South region. The company operates 13 new car franchises, including Volkswagen, Porsche, Audi, Kia, Hyundai, Chrysler, Jeep, Dodge, Ram, Mazda, Mitsubishi, Genesis, and FIAT. The leadership team comprises Al Gossett, his brother David Gossett, and his son Brian Gossett.

The company's mission is to deliver quality products and provide the best vehicle sales and service experience for customers, continuously striving for improvement and fostering an environment of integrity, professionalism, and excellence.

Key Strategic Focus

Gossett Motor Cars focuses on offering a diverse range of automotive brands to cater to a broad customer base. The company emphasizes building strong relationships by treating others as they would like to be treated, ensuring customer satisfaction, and maintaining high standards to set themselves apart from the competition.

Financials and Funding

As of June 2025, Gossett Motor Cars reported an annual revenue of approximately $750 million, with a workforce of around 501 employees. The company's revenue per employee is estimated at $363,000. Specific details regarding funding history and valuation are not publicly disclosed.

Technological Platform and Innovation

Gossett Motor Cars utilizes various technology products and services, including Webpack, ADP, React Redux, React, Survicate, Windows 10, Priority Hints, and Bootstrap. These tools support the company's operations and enhance the customer experience.

Leadership Team

Al Gossett: President and owner, with a career in the automotive industry since 1975. He has chaired or served on various district, regional, and national dealer boards, including Chrysler, Jeep, Dodge, Chrysler Financial, Volkswagen, Volkswagen Financial, Suzuki, and AIADA. Al is also part of the ownership group for the NBA's Memphis Grizzlies and serves on the board of directors for the Memphis in May International Festival.

David Gossett: Co-owner and operator, contributing to the company's growth and success.

Brian Gossett: Co-owner and operator, involved in the company's operations and strategic direction.

Competitor Profile

Market Insights and Dynamics

The automotive retail industry is highly competitive, with numerous dealerships offering a wide range of vehicle brands and services. Market dynamics are influenced by factors such as consumer preferences, economic conditions, and technological advancements.

Competitor Analysis

Gossett Motor Cars faces competition from various automotive groups, including:

Group 1 Automotive: Ranked as the fourth-largest automotive retailer in the United States, operating 202 dealerships and representing brands such as BMW, Volkswagen, Ford, Toyota, Audi, Mercedes-Benz, Honda, Chrysler, Dodge, Jeep, Ram, GMC, Nissan, Land Rover, Acura, Buick, Chevrolet, and Lexus.

EchoPark Automotive: A competitor in the automotive retail sector.

Manheim Denver: Another competitor in the automotive retail industry.

Strategic Collaborations and Partnerships

Gossett Motor Cars is committed to community engagement and has partnered with various organizations and charities, including St. Jude Children's Research Hospital, Youth Villages, the Make-A-Wish Foundation, Susan G. Komen, Best Buddies Tennessee, and Le Bonheur Children's Hospital. Al Gossett also played a significant role in partnering with the Moore Tech College of Technology to create a new automotive technician school, aiming to increase the skilled workforce in Memphis.

Operational Insights

Gossett Motor Cars differentiates itself through a commitment to customer satisfaction, community involvement, and a diverse range of automotive brands. The company's emphasis on building strong relationships and maintaining high standards sets it apart in the competitive automotive retail market.

Strategic Opportunities and Future Directions

Gossett Motor Cars aims to continue its growth by expanding its brand portfolio, enhancing customer service, and strengthening community partnerships. The company's focus on integrity, professionalism, and excellence positions it well to capitalize on future opportunities in the automotive industry.