Company Research Report: Green House Agency
Company Overview
Name
Green House Agency
Mission
Green House Agency is committed to cultivating experiences that drive growth for brands through creativity and strategic engagement.
Founding
- Founded: 20 years ago, no specific date provided.
- Founder: Sean Roche
Key People
- Founder: Sean Roche
- CEO: Thomas Barker
- VP, Finance: Diana Yi
- VP, Human Resources: Eric Lastre
- VP, Engagement: Jason Tamanini
- VP, Creative: Rick Clapp-Davis
- VP, Strategy: Michael Loper
- National Program Director, Brown Forman: Cynthia Azzo
- Group Account Director, Topo Chico: Rob Knowles
- Group Account Director, Emerging Brands: Nick McShane
- Director, Treasury Wine Estates: Todd Threlfall
- Director, Retail Engagement: Haider Mehmood
- Senior Director, Project Management & Operations: Amy Koch
- Senior Financial Analyst: Megan Vansickle
- Director, Business Development: Danny Witte
- Senior Human Resources Manager: Maria Pages
- Senior Program Manager: Theresa McAninch
- Manager, National Activations: Amanda Kellerwoods
- Account Manager, Engagement: Melina Pardo
- Talent Acquisition Manager: Jasmine Rogers
Headquarters
No specific geographic location mentioned.
Number of Employees
No information is available.
Revenue
No information is available.
What is the Company Known For
Green House Agency is known for its innovative approach to brand growth through creative engagement and their proprietary "Cultiv8" process which integrates sales and marketing for measurable outcomes.
Products
Offerings
Green House Agency offers a range of services focused on creative brand engagement and strategic growth.
High-Level Description
The company's services encompass elements of field marketing, sales, activation training, event software, and program management, aimed at fostering brand development in both on-premise and off-premise channels.
Key Features
- Field Marketing: Innovative approach to enhancing brand presence directly in targeted markets.
- Sales & Activation Training: Comprehensive training programs to enhance brand representation.
- Event Software: Advanced solutions for managing and executing brand events.
- Program Management: Detailed oversight and management of ongoing brand programs.
Recent Developments
Recent Activities and Partnerships
- New Partnerships:
- Green House & C4
- Green House & Disaronno
- Marketing Initiatives:
- Collaboration with Dunkin' integrating growth and experiential marketing strategies.
- "Dasani x runDisney Green House Experience" - a special campaign promoting brand interaction.
- Summer campaigns featuring "AHA & Aguas Frescas" enhancing consumer interaction.
- "Palazzo Rosa – A Stella Rosa Experience" focusing on luxury brand experience.
New Products and Features
No specific new product launches or feature updates are mentioned.
Conclusion
This report provides a comprehensive insight into Green House Agency, highlighting its leadership, mission, services, and recent strategic developments. The company continues to earn recognition for its distinctive approach to integrating creativity with quantifiable brand growth metrics.