Greentree Mortgage Company, L.P. (NMLS ID 16128) Market Research Report

Background

Company Overview

Greentree Mortgage Company, L.P., operating under NMLS ID 16128, is a licensed mortgage banker headquartered in Gibbsboro, New Jersey. Established in 1992, the company has been serving the community for over 20 years, offering a variety of mortgage products tailored to meet individual financial goals. Notably, Greentree Mortgage does not service loans or finance mobile/manufactured homes.

Mission and Vision

Greentree Mortgage is committed to providing the best mortgage experience and creating customers for life. The company emphasizes clear and honest communication, a culture of accountability and dedication, integrity, pursuit of excellence, and teamwork and collaboration.

Industry Significance

As a licensed mortgage banker, Greentree Mortgage plays a significant role in the financial services industry, offering a range of mortgage solutions to meet diverse client needs. The company's longstanding presence and commitment to customer service have established it as a trusted entity in the mortgage sector.

Key Strategic Focus

Core Objectives

Greentree Mortgage aims to provide a seamless and efficient mortgage process, ensuring clients are informed and supported at every step. The company focuses on clear communication, integrity, and excellence to build long-term relationships with clients.

Areas of Specialization

The company specializes in various mortgage products, including conventional loans, FHA loans, reverse mortgages, FHA 203K loans, Fannie Mae HomePath loans, renovation loans, and cash buyer programs.

Key Technologies Utilized

While specific technologies are not detailed in the available sources, Greentree Mortgage emphasizes a turn-key process, from pre-approval through closing, including ordering appraisals and title commitments.

Primary Markets Targeted

Greentree Mortgage primarily serves clients in New Jersey, with additional offices in Pennsylvania and Florida.

Financials and Funding

Revenue

As of 2025, Greentree Mortgage reported annual revenue of approximately $20.1 million.

Funding History

Specific details regarding the company's funding history are not publicly disclosed.

Notable Investors

Information about individual investors is not available in the provided sources.

Utilization of Capital

The company focuses on providing a comprehensive mortgage experience, guiding clients through every step of the loan process, and emphasizes clear communication and integrity.

Pipeline Development

Key Pipeline Candidates

Greentree Mortgage offers a range of mortgage products, including conventional loans, FHA loans, reverse mortgages, FHA 203K loans, Fannie Mae HomePath loans, renovation loans, and cash buyer programs.

Stages of Development

The company provides a turn-key process from pre-approval through closing, including ordering appraisals and title commitments.

Target Conditions

Greentree Mortgage offers solutions for various financial situations, including debt reduction and assistance for clients with less-than-perfect credit histories.

Anticipated Milestones

Specific timelines for anticipated milestones are not detailed in the available sources.

Technological Platform and Innovation

Proprietary Technologies

While specific proprietary technologies are not detailed, Greentree Mortgage emphasizes a turn-key process, from pre-approval through closing, including ordering appraisals and title commitments.

Significant Scientific Methods

The company utilizes a comprehensive approach to mortgage processing, ensuring clients are informed and supported at every step.

Leadership Team

Key Executives

John A. Mirenda: President

Andrea J. Warren: Senior Vice President

Professional Backgrounds

John A. Mirenda serves as the President of Greentree Mortgage Company, L.P. Andrea J. Warren serves as the Senior Vice President and has been with the company since its inception in 1992.

Key Contributions

Both executives have been instrumental in leading the company, driving strategic initiatives, and maintaining the company’s customer-focused culture.

Competitor Profile

Market Insights and Dynamics

The mortgage industry is characterized by a diverse range of lenders, including large national banks, regional banks, and independent mortgage companies. The market is competitive, with companies vying to offer the best rates and customer service.

Competitor Analysis

Key competitors include large national banks and other regional mortgage lenders. Specific competitors are not detailed in the available sources.

Strategic Collaborations and Partnerships

Collaborations

Greentree Mortgage is partnered with HMA Mortgage, enhancing its service offerings and market reach.

Operational Insights

Strategic Considerations

Greentree Mortgage focuses on providing a comprehensive mortgage experience, guiding clients through every step of the loan process, and emphasizes clear communication and integrity.

Strategic Opportunities and Future Directions

Roadmap and Future Directions

While specific future plans are not detailed, Greentree Mortgage's commitment to clear communication, integrity, and excellence positions it well for continued growth and success in the mortgage industry.