Greenway Health Company Profile

Background

Overview

Greenway Health, LLC is a privately held company specializing in health information technology (HIT). Established in 1998, the company offers integrated electronic health record (EHR), practice management, and revenue cycle management solutions. Its cloud-based EHR and practice management solution, Intergy, serves ambulatory healthcare practices. Greenway Health operates offices in Tampa, Florida; Carrollton, Georgia; and Bangalore, India.

Mission and Vision

Greenway Health's mission is to enhance healthcare delivery by providing innovative information solutions that enable providers and their organizations to function at their highest level of efficiency.

Primary Area of Focus

The company focuses on delivering comprehensive HIT solutions, including EHR, practice management, and revenue cycle management services, tailored to the needs of ambulatory healthcare practices.

Industry Significance

Greenway Health has established itself as a significant player in the HIT industry, serving over 8,000 organizations and 75,000 providers across more than 40 specialties, impacting over 100 million patients' lives.

Key Strategic Focus

Core Objectives

Enhance healthcare delivery through innovative HIT solutions.

Support ambulatory practices in improving operational efficiency and patient care.

Specific Areas of Specialization

Electronic Health Records (EHR)

Practice Management Software

Revenue Cycle Management Services

Patient Engagement Solutions

Analytics and Interoperability

Key Technologies Utilized

Cloud-based platforms

Artificial Intelligence (AI) for clinical documentation

Data analytics for revenue cycle management

Primary Markets Targeted

Greenway Health primarily targets ambulatory healthcare practices, including small to mid-sized physician groups, community health centers, and specialty clinics.

Financials and Funding

Funding History

Greenway Health has undergone several funding and acquisition phases:

2006: Sage Group acquired Medical Manager from Emdeon for $65 million, rebranding it as Sage Software Healthcare.

2011: Vista Equity Partners acquired Sage Software Healthcare for $320 million, renaming it Vitera Healthcare Solutions.

2013: Vitera acquired SuccessEHS, and Vista Equity Partners acquired Greenway Medical Technologies, combining them into Greenway Health.

Total Funds Raised

Specific details on the total funds raised by Greenway Health are not publicly disclosed.

Notable Investors

Vista Equity Partners is a significant investor, having acquired and merged several entities to form Greenway Health.

Intended Utilization of Capital

The capital has been utilized for product development, market expansion, and enhancing service offerings to ambulatory healthcare practices.

Pipeline Development

Key Pipeline Candidates

Greenway Health focuses on developing and enhancing its suite of HIT solutions, including:

Intergy: A cloud-based EHR and practice management solution.

Greenway Revenue Services: A suite of revenue cycle management services.

Greenway Patient Connect: A patient engagement solution.

Stages of Development

These solutions are in various stages of development, with continuous updates and enhancements to meet the evolving needs of ambulatory practices.

Target Conditions

The solutions are designed to address operational challenges in ambulatory healthcare settings, including clinical documentation, practice management, revenue cycle management, and patient engagement.

Anticipated Milestones

Greenway Health aims to achieve milestones related to product enhancements, market penetration, and customer satisfaction, though specific timelines are not publicly disclosed.

Technological Platform and Innovation

Proprietary Technologies

Intergy: A cloud-based EHR and practice management solution.

Greenway Revenue Services: A suite of revenue cycle management services.

Greenway Patient Connect: A patient engagement solution.

Significant Scientific Methods

AI-Powered Clinical Documentation: Utilizing artificial intelligence to streamline clinical documentation processes.

Data Analytics: Employing data analytics for revenue cycle management and operational insights.

Leadership Team

Key Executives

Richard Atkin: Chief Executive Officer (CEO)

David House: Chief Commercial Officer

Shelly Schaffer: Chief Financial Officer (CFO)

Michele Streitmatter: Director of Human Resources

Susan Kohler: Chief Compliance Officer

Dr. Geeta Nayyar: Chief Medical Officer

Kali Durgampudi: Chief Technology Officer

David Cohen: Senior Vice President

Robert Fosmire: Vice President of Customer Care

Karen Mulroe: Chief Legal Officer

Marissa Carlson: Vice President of Marketing

Professional Backgrounds and Contributions

Richard Atkin: CEO with extensive experience in healthcare technology, leading Greenway Health's strategic direction.

David House: Chief Commercial Officer, responsible for overseeing commercial operations and partnerships.

Shelly Schaffer: CFO, managing financial strategies and operations.

Michele Streitmatter: Director of Human Resources, overseeing talent management and organizational development.

Susan Kohler: Chief Compliance Officer, ensuring regulatory compliance and ethical standards.

Dr. Geeta Nayyar: Chief Medical Officer, providing clinical insights and guidance.

Kali Durgampudi: Chief Technology Officer, leading technological innovation and infrastructure.

David Cohen: Senior Vice President, contributing to strategic initiatives and operations.

Robert Fosmire: Vice President of Customer Care, focusing on customer satisfaction and support.

Karen Mulroe: Chief Legal Officer, overseeing legal affairs and corporate governance.

Marissa Carlson: Vice President of Marketing, driving marketing strategies and brand development.

Competitor Profile

Market Insights and Dynamics

The HIT industry is characterized by rapid technological advancements, regulatory changes, and a growing emphasis on data interoperability and patient engagement. The market for ambulatory healthcare solutions is expanding, driven by the need for efficient practice management and improved patient care.

Competitor Analysis

Greenway Health faces competition from several key players in the HIT industry, including:

CareCloud: Offers cloud-based EHR and practice management solutions.

eClinicalWorks: Provides comprehensive EHR and practice management software.

Altera: Specializes in healthcare IT solutions.

Strategic Collaborations and Partnerships

Greenway Health has engaged in strategic collaborations to enhance its service offerings:

Amazon Web Services (AWS): In July 2020, Greenway announced a collaboration with AWS to develop a cloud-based data services platform, Greenway Insights™, aimed at providing regulatory analytics and revenue cycle insights.

Operational Insights

Greenway Health's strategic considerations include: