Growth Era Company Profile

Background

Growth Era, formerly known as NextSales, is a sales development-as-a-service and growth solutions provider founded in 2018. The company is dedicated to assisting growth-focused B2B companies in the United States and Canada to maximize their revenue potential. By offering innovative and cost-efficient sales development services, Growth Era empowers businesses to scale revenues with improved predictability and efficiency.

Key Strategic Focus

Growth Era specializes in providing comprehensive sales development services, including:

• Account Strategy & Defining Ideal Customer Profiles: Collaborating with clients to identify and target ideal prospects.

• List Building & Contact Enrichment: Utilizing enterprise-level lead acquisition platforms to source quality leads.

• Copy Creation and Testing: Developing and refining sales playbooks with phone scripts, email campaigns, and LinkedIn campaigns.

• Multi-channel Outreach Campaigning: Executing consistent outreach through phone, email, and LinkedIn.

• SDR Training, Management & Coaching: Hiring, training, and managing professional Sales Development Representatives (SDRs) for proactive outreach.

These services are designed to enhance clients' sales pipelines and drive business growth.

Financials and Funding

As of 2023, Growth Era reported a revenue of $1.6 million, a slight decrease from $1.7 million in 2022. The company has experienced consistent revenue growth since its inception, reflecting its expanding client base and service adoption. Growth Era has raised $197.2K in funding to date.

Leadership Team

• Bryce Kaspar: Founder and Chief Executive Officer.

• Darko Davkovski: Chief Operating Officer.

• Filip Popov: Vice President of Strategic Partnerships.

• Biljana Damevska: Vice President of Operations.

• Mimi Daminovska: Director of Finance.

Competitor Profile

Market Insights and Dynamics: The sales development and lead generation industry is highly competitive, with numerous firms offering similar services. The market is characterized by a demand for innovative, cost-effective solutions that can effectively scale sales operations.

Competitor Analysis:

• LeadIQ: A B2B sales prospecting platform that helps sales teams find, verify, and organize contact information of potential leads.

• Cognism: Provides a B2B sales acceleration platform powered by AI, enabling sales teams to build targeted prospect lists and engage with potential customers.

• Seamless.AI: Offers sales automation software that finds email addresses, phone numbers, and insights for professionals, automating the process of list building and contact research.

Strategic Collaborations and Partnerships

Growth Era has established significant collaborations to strengthen its market position and expand capabilities. Notable partnerships include:

• OnDefend: Assisted in reaching ideal customers and improving conversion rates.

• SPI Automation: Enhanced lead generation and engagement with the right contacts.

• Collectiv: Improved lead generation performance and dynamics.

• Forcura: Provided tools and strategies to enhance BDR outreach and drive pipeline growth.

• Security Compliance Associates: Increased average deal size by 60% in the first year through outsourced sales development.

Operational Insights

Growth Era differentiates itself through a comprehensive suite of services that address various aspects of sales development. By offering a full-scale, bolt-on Sales Development Department, the company provides clients with a cost-effective alternative to building and managing this function in-house. This approach allows clients to focus on core business activities while Growth Era handles lead generation and sales development.

Strategic Opportunities and Future Directions

Growth Era aims to continue its growth trajectory by:

• Expanding Service Offerings: Introducing new services and solutions to meet evolving client needs.

• Leveraging Technology: Utilizing advanced technologies to enhance service delivery and efficiency.

• Strengthening Partnerships: Building and maintaining strategic collaborations to expand market reach and capabilities.

• Focusing on Client Success: Continuously improving services to ensure client satisfaction and long-term relationships.

Contact Information

• Website: growthera.com

• LinkedIn: linkedin.com/company/growthera

Note: Specific contact details such as address, phone number, and email are not provided in this profile.