Growth Tribe Company Profile

Background

Overview

Founded in 2015, Growth Tribe is a digital education platform dedicated to empowering individuals and organizations with essential digital skills. The company offers a range of training and coaching services in areas such as data science, analytics, artificial intelligence, growth marketing, innovation, UX design, and product management. With a mission to bridge the gap between rapidly evolving technology and stagnant skills, Growth Tribe has established itself as a leader in adult education and digital re-skilling.

Mission and Vision

Growth Tribe's mission is to enable people and organizations to rapidly and enjoyably gain digital skills in a fast-changing world. The company envisions a future where continuous learning and adaptability are integral to personal and professional success.

Industry Significance

As Europe's first Growth Academy, Growth Tribe has played a pivotal role in addressing the digital skills gap. By offering fast-paced, impactful, and enjoyable learning experiences, the company has trained over 35,000 individuals and 1,000 teams, thereby contributing significantly to the digital transformation of the workforce.

Key Strategic Focus

Core Objectives

Growth Tribe focuses on providing high-quality, up-to-date training programs that equip learners with practical skills applicable in the digital economy. The company aims to foster a culture of continuous learning and innovation among its clients.

Areas of Specialization

The company's training programs cover a wide array of disciplines, including:

• Data & AI: Courses on AI literacy, business analytics, data visualization, and data fundamentals.

• Business & Innovation: Training in design thinking, digital leadership, product management, and project management.

• Growth & Marketing: Programs in digital communication, sales and business development, growth marketing, and digital marketing.

Key Technologies Utilized

Growth Tribe employs a variety of technologies to enhance the learning experience, including:

• Online Learning Platforms: Utilizing platforms like Instapage for course delivery.

• Data Analytics Tools: Incorporating tools such as Power BI for business intelligence.

• Web Development Frameworks: Leveraging frameworks like Bootstrap and Tailwind for user interface design.

Primary Markets Targeted

Growth Tribe primarily targets professionals and organizations across Europe seeking to enhance their digital competencies. The company has established campuses in multiple European cities, including Amsterdam, London, Copenhagen, Helsinki, Paris, and Oslo.

Financials and Funding

Funding History

Growth Tribe has secured a total funding of approximately $10.8 million through multiple funding rounds:

• Series A: Raised $3.26 million in May 2020.

• Series A2: Completed in November 2020.

• Series A3: Raised $5.5 million in January 2022.

Notable Investors

Rinkelberg Capital is a key investor in Growth Tribe, holding a minority stake in the company.

Utilization of Capital

The funds raised have been utilized to expand Growth Tribe's course offerings, enhance technological infrastructure, and establish new campuses across Europe. This strategic investment has enabled the company to scale its operations and reach a broader audience.

Technological Platform and Innovation

Proprietary Technologies

Growth Tribe has developed an "always be learning" platform that offers users micro-learning experiences, on-demand virtual coaching with domain experts, and ongoing skills assessments. This platform enables a data-driven approach to learning, measuring both individual and team competencies to identify and address skills gaps.

Significant Scientific Methods

The company employs agile methodologies and rapid experimentation techniques to continuously update and improve its curriculum. This approach ensures that the training programs remain relevant and effective in a rapidly evolving digital landscape.

Leadership Team

Key Executives

• David Arnoux: Co-Founder, Co-Chief Executive Officer, and Head of Growth.

• Uwa Okonkwo: Chief Technology Officer.

• Kees van Nunen: Co-Founder and Advisor.

Professional Backgrounds and Contributions

• David Arnoux: As Co-CEO and Head of Growth, David has been instrumental in driving the company's expansion and developing innovative growth strategies.

• Uwa Okonkwo: With a strong background in technology, Uwa leads the development and implementation of Growth Tribe's technological infrastructure.

• Kees van Nunen: As a Co-Founder and Advisor, Kees provides strategic guidance and supports the company's long-term vision.

Competitor Profile

Market Insights and Dynamics

The digital education market is experiencing significant growth, driven by the increasing demand for upskilling and reskilling in the face of rapid technological advancements. The market is characterized by a diverse range of providers offering various online courses and training programs.

Competitor Analysis

Growth Tribe faces competition from several notable companies in the digital education space:

• General Assembly: Offers training in development, data science, product management, and data analysis.

• Codecademy: Provides interactive coding lessons in various programming languages.