Company Research Report: Highlight Games Limited

Company Overview

• Name: Highlight Games Limited

• Mission: Highlight Games is focused on creating the world's first betting on highlights games, which feature real stars, real action, and real match commentary. By integrating its products with sportsbooks, the company provides operators with unique opportunities to decide on betting markets and payout levels that suit their players.

• Founded: 2014

• Founders: No information is available.

• Key People:

• Steven Holmes, CEO

• Jason Lane, Head of Product

• Daniel Graham, Chief Technology Officer

• Steve Condick, Director of Operations

• Ausra Wheatley, Financial Controller

• Headquarters: London, London (Hammersmith)

• Number of Employees: 2-10 employees

• Revenue: No information is available.

• Known For: Highlight Games is renowned for developing innovative products for the sports gaming and lottery market, particularly in virtual sports betting and game development. The company utilizes exclusive video footage from archives to create engaging and dynamic betting products.

Products

Soccerbet

• Description: Soccerbet combines real players and teams from Europe's top football leagues into an engaging betting experience.

• Key Features:

• Single match or league game formats.

• Betting options include multiple matches and accumulator bets.

• Games pay out in the range of 85% to 90%.

• Official rights to 20 years of LALIGA archive footage.

MotoGP

• Description: Features real race action from top riders on the world’s most famous circuits.

• Key Features:

• Available as Virtual and Instant Win games.

• Matches official MOTOGP branding for both traditional racing and casino markets.

• Betting markets: Race Winner, Each Way, and Forecasts.

ATP Tennis

• Description: A software simulation of randomly selected tennis highlights from ATP matches.

• Key Features:

• Real matchups between iconic ATP tour players.

• Venues and formats include single match, league, or tournament.

• Betting markets: Match Winner, Over/Under Total Points, Exact Score.

Ice Hockey

• Description: Condensed into high-action clips from international games.

• Key Features:

• 60 seconds of continuous gameplay.

• Real IIHF matches with replay capabilities of goals.

Instants

• Description: Fast-paced games similar to a digital scratch card.

• Key Features:

• Lottery-style gaming with sports highlights.

• Instant cash prizes and jackpots exceeding £50,000.

Recent Developments

• Greek Rights Extension (18.11.2024): Extended exclusive rights for using archive footage from the Greek Super League in its Soccerbet games.

• Rebranding (29.10.2024): Highlight Games unveiled a new brand identity, including a new logo and website to reflect its evolution and growth.

• Partnership with Novibet (18.10.2024): Launch of LALIGA Soccerbet in Greece and Brazil, marking expansion into new territories and showcasing games with official LALIGA branding.

• Partnership with Sahara Games Technology (16.08.2024): Collaboration to deliver Soccerbet in Africa through over 300 venues in Kenya, Uganda, and Mozambique.

This detailed summary focuses on the significant aspects of Highlight Games Limited, capturing the company's operations, product offerings, and recent advances without extending beyond the information provided.