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hire-heroes-usa

lightning_bolt Market Research

Hire Heroes USA Company Profile



Background



Mission and Vision

Hire Heroes USA is dedicated to empowering U.S. military members, veterans, and military spouses to achieve success in the civilian workforce. The organization provides personalized career coaching, job sourcing, and comprehensive workshops to facilitate smooth transitions from military to civilian employment.

Industry Significance

As a leading veteran employment nonprofit, Hire Heroes USA addresses the critical issues of underemployment and unemployment among veterans and military spouses. By offering free employment services, the organization plays a pivotal role in integrating military personnel into the civilian job market, thereby enhancing economic stability and workforce diversity.

Key Strategic Focus



Core Objectives

  • Personalized Career Coaching: Providing tailored guidance to help clients identify and pursue suitable career paths.


  • Job Sourcing: Connecting clients with potential employers through a vast network of corporate partners.


  • Comprehensive Workshops: Offering training sessions on resume writing, interview preparation, and networking strategies.


Primary Markets Targeted

Hire Heroes USA focuses on serving U.S. military members, veterans, and military spouses across the nation, aiming to bridge the gap between military service and civilian employment opportunities.

Financials and Funding



Funding History

As a 501(c)(3) nonprofit organization, Hire Heroes USA relies on contributions and grants to fund its operations. In 2023, the organization reported total revenue of $15,866,066, with expenses amounting to $15,573,175, resulting in a net income of $292,891. The majority of the revenue (91.7%) was derived from contributions and grants.

Utilization of Capital

The funds are primarily allocated to program services, accounting for 76.7% of the total expenses, ensuring that the majority of resources directly support the organization's mission.

Technological Platform and Innovation



Proprietary Technologies

Hire Heroes USA employs a range of technologies to enhance service delivery, including AWS Lambda for scalable computing, Selenium for automated testing, and IBM Tivoli for enterprise system management.

Significant Scientific Methods

The organization utilizes data analytics and machine learning algorithms to match clients with suitable job opportunities, optimizing the employment process and improving success rates.

Leadership Team



Ross Dickman – Chief Executive Officer

Ross Dickman joined Hire Heroes USA in December 2015 after a 12-year service in the U.S. Army as an AH-64D Apache Helicopter pilot. He has held various leadership roles within the organization, including Chief Operating Officer, before assuming the role of CEO in March 2024.

Charlotte Creech – Chief Program Officer

With a background in leading claims innovation at USAA and serving as CEO of Patriot Boot Camp, Charlotte brings extensive experience in supporting the military and veteran community. She holds an MBA from the University of Connecticut.

James – Chief Financial Officer

James has over 20 years of experience in financial management and strategic planning. He has served in various leadership roles, including CFO positions in nonprofit organizations. James holds a Bachelor’s degree in Accounting and an MBA.

Elena – Director of Client Service Delivery

Elena oversees the development and implementation of Hire Heroes USA’s core service delivery model. She continues her military service in the U.S. Army Reserves.

Johnathan Severs – Director of Client Programs

Johnathan is responsible for developing and implementing career programming to support specialized client needs. He has a 15-year Army and Army Reserve career and holds an MBA from the Jack Welch Management Institute.

David Talamantez – Director of Marketing & Communications

David oversees all aspects of marketing and communications, enhancing the organization’s national brand presence. He served in the U.S. Army as a Registered Radiologic Technologist and holds a Bachelor of Science from Texas Tech University.

Michele Wiesner – Director of Capacity Building

Michele is responsible for the growth and direction of service delivery support programs, including the Volunteer Program and Alumni Program. She holds a Master of Public Administration from the University of Georgia.

Jamie Libby Boyle, PhD – Director of Grants

Jamie leads the organization’s grant-seeking efforts and manages the grant life cycle. She holds a PhD from the University of South Carolina and has over a decade of experience in nonprofit organizations.

Leadership Changes



In March 2024, Ross Dickman transitioned from Chief Operating Officer to Chief Executive Officer, succeeding Andrew Sandoe.

Competitor Profile



Market Insights and Dynamics

The veteran employment services sector is characterized by a growing demand for tailored support as military personnel transition to civilian careers. With over 200,000 service members transitioning annually, organizations like Hire Heroes USA play a crucial role in addressing employment challenges within this demographic.

Competitor Analysis

Key competitors include RecruitMilitary, which reported revenue of $27.3 million and employs 207 staff members. Both organizations focus on connecting veterans with employment opportunities, leveraging extensive networks and resources to facilitate successful transitions.

Strategic Collaborations and Partnerships



Corporate Partners

  • Men’s Wearhouse: Since 2016, Men’s Wearhouse has contributed over $5.2 million to Hire Heroes USA, supporting initiatives like the Junior Enlisted Program, which impacted over 5,000 individuals in 2023.


  • OnCentive: In 2023, OnCentive contributed $125,000, marking a 25% increase from the previous year. They also collaborated on an employer training program to enhance understanding of veterans' skills in the workplace.


  • CarQuest: Surpassing its $100,000 fundraising goal, CarQuest raised $144,000 in 2023 through innovative strategies like point-of-sale campaigns, engaging over 350 stores.


  • ServiceMaster: In 2023, ServiceMaster contributed over $100,000 from their golf tournaments and expressed a strong desire to deepen their partnership by actively hiring veterans and military spouses.


Grant Partners

  • J.A. and Kathryn Albertson Family Foundation: Awarded more than $2.7 million in grants to support programs in Idaho.


  • Walmart: Provided a $500,000 grant to support the integration of skills-focused employment coaching and enhanced data collection into the employment model.


Operational Insights



Strategic Considerations

Hire Heroes USA's strategic partnerships and collaborations enhance its market position by expanding service offerings and reaching a broader client base. The organization's commitment to transparency and efficiency ensures that the majority of resources are directed toward program services, maximizing impact.

Strategic Opportunities and Future Directions



Strategic Roadmap

Hire Heroes USA aims to expand its services to accommodate the increasing number of transitioning service members and military spouses. By leveraging technological advancements and strengthening partnerships, the organization seeks to enhance service delivery and client outcomes.

Opportunities for Expansion

Exploring new funding avenues, such as corporate sponsorships and grants, will enable the organization to broaden its reach and develop innovative programs tailored to the evolving needs of its clients.

Positioning for Future Objectives

With a strong leadership team and a proven track record of success, Hire Heroes USA is well-positioned to continue its mission of empowering military members, veterans, and military spouses to achieve meaningful employment in the civilian workforce.

Contact Information



  • Website: Hire Heroes USA


  • Social Media:


  • Facebook: Hire Heroes USA Facebook


  • Twitter: Hire Heroes USA Twitter


  • LinkedIn: Hire Heroes USA LinkedIn

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