Immersiv Health Company Profile

Background

Overview

Immersiv Health, founded in 2024, is a privately held company specializing in the operation of infusion centers designed to optimize the treatment experience for patients requiring infusion therapies. The company's mission is to provide comfortable, convenient, and affordable infusion care by offering accessible locations, collaborating with insurance providers and pharmaceutical manufacturers to reduce out-of-pocket costs, and coordinating closely with physicians to ensure comprehensive patient care.

Industry Significance

By focusing on patient-centric care and streamlining the infusion process, Immersiv Health addresses a critical need in the healthcare industry for accessible and efficient infusion services. Their approach reduces the reliance on hospital-based infusions, potentially lowering healthcare costs and improving patient outcomes.

Key Strategic Focus

Core Objectives

Patient-Centric Care: Enhancing the infusion experience by providing comfortable environments and personalized care plans.

Accessibility: Establishing infusion centers in convenient locations to integrate seamlessly into patients' daily routines.

Affordability: Collaborating with insurance companies and pharmaceutical manufacturers to minimize patients' financial burdens.

Primary Markets

Immersiv Health targets patients with chronic medical conditions requiring regular infusion therapies, aiming to serve communities seeking alternatives to hospital-based infusion services.

Financials and Funding

Funding History

In April 2024, Immersiv Health secured $6.4 million through an accelerator/incubator funding round, with Downing Capital Group as the notable investor.

Utilization of Capital

The funds are intended to support the expansion of Immersiv Health's network of infusion centers, enhance operational capabilities, and invest in technologies that improve patient care and streamline administrative processes.

Pipeline Development

As a provider of infusion services, Immersiv Health focuses on expanding its network of centers and enhancing service offerings rather than developing proprietary pharmaceutical products.

Technological Platform and Innovation

Proprietary Technologies

While specific proprietary technologies are not detailed, Immersiv Health emphasizes the use of advanced systems to coordinate care with physicians, manage insurance processes, and monitor patient outcomes effectively.

Scientific Methodologies

The company employs comprehensive assessments to measure health and treatment outcomes, enabling the development of personalized care plans and preventive strategies.

Leadership Team

Executive Profiles

Son Hee Han, CEO/Founder: With over 20 years in the pharmacy industry, including leadership roles at Healix, Optum Infusion, and Medix Infusion, Son Hee founded Immersiv Health to create a network of infusion clinics that treat patients holistically, reduce costs, and empower patients to manage their health.

Matt Havens, COO/Founder: Bringing over 20 years of experience in the infusion industry, Matt has held positions from operations management to Vice President roles at Palmetto Infusion and Medix Infusion. He co-founded Immersiv Health to simplify the treatment journey for patients and providers, focusing on holistic patient care.

Leadership Changes

As of the latest available information, there have been no significant changes or appointments within the company's leadership team.

Competitor Profile

Market Insights and Dynamics

The infusion therapy market is experiencing growth due to increasing prevalence of chronic diseases and the demand for outpatient infusion services. Patients and healthcare providers are seeking cost-effective, convenient alternatives to hospital-based infusions.

Competitor Analysis

Key competitors in the infusion services sector include:

Healix: Offers office-based infusion services with a focus on physician collaboration.

Optum Infusion: Provides home and office-based infusion services, emphasizing integrated care solutions.

Medix Infusion: Delivers infusion therapies with a focus on patient convenience and cost-effectiveness.

These competitors focus on providing accessible and patient-centered infusion services, similar to Immersiv Health's approach.

Strategic Collaborations and Partnerships

Immersiv Health collaborates with insurance companies and pharmaceutical manufacturers to reduce patients' out-of-pocket costs and ensure the affordability of infusion therapies. Additionally, the company coordinates closely with physicians to provide comprehensive and personalized care.

Operational Insights

Competitive Advantages

Convenient Locations: Infusion centers are strategically placed near patients' homes, workplaces, and shopping areas to integrate seamlessly into daily routines.

Comprehensive Care Coordination: By managing interactions with insurance providers and physicians, Immersiv Health simplifies the treatment process for patients.

Focus on Patient Comfort: The company emphasizes creating comfortable environments and fostering a sense of community within its infusion centers.

Strategic Opportunities and Future Directions

Expansion Plans

Immersiv Health is actively expanding its network of infusion centers, with new locations planned in Englewood and Colorado Springs, Colorado, as of May 2025.

Future Objectives