Impact Research is a name shared by multiple organizations across different sectors and geographies. Below is a detailed profile of each entity:
Impact Research Ltd (UK)
Background
Founded in 2010, Impact Research Ltd is a market research consultancy based in the United Kingdom. The company specializes in delivering strategic insights across various sectors, including consumer goods, utilities, services, and healthcare. Their mission is encapsulated in the tagline "From insight to influence," emphasizing their commitment to transforming research findings into actionable strategies for clients.
Key Strategic Focus
Impact Research Ltd focuses on behavior change, innovation, brand management, service improvement, prioritization, and pricing strategy. They employ a comprehensive range of quantitative and qualitative research methods, such as online, telephone, and face-to-face interviews, deliberative events, and app-based ethnography. Their in-house Advanced Analytics team enhances research design and analysis through sophisticated statistical techniques.
Financials and Funding
As a privately held company, specific financial details and funding history are not publicly disclosed.
Technological Platform and Innovation
The company's Advanced Analytics team utilizes advanced statistical methods to support research design and analysis. They adopt a method-neutral approach, selecting the most appropriate methodologies to meet business objectives, and often blend qualitative and quantitative research for optimal outcomes.
Leadership Team
- Darryl Swift: CEO
- Dr. David Pearmain: Director of Advanced Methods
- Tom Gould: Managing Director
- Monika Swift: Research Director
- Chris Ralph: Research Director, Head of Utilities
- Sharon Roper: Lead Utilities Consultant
- Becky McFetridge: Client Services
- Francesca Walker: Research Manager
- Teo Valdes Vodanovic: Senior Research Executive
- Emma Gray: Graduate Research Executive
- Acsah Naripaty: Research Analyst
- Nicola Orr: HR Manager
Competitor Profile
Market Insights and Dynamics: The market research industry in the UK is competitive, with numerous firms offering specialized services across various sectors.
Competitor Analysis: Key competitors include FlexMR, TnT Insights, Latimer Appleby, Brandspeak, and NEMS Market Research. These companies offer a range of market research services and compete for similar clientele.
Strategic Collaborations and Partnerships
Impact Research Ltd collaborates with clients across sectors such as consumer goods, utilities, services, and healthcare to deliver tailored research solutions. Notable clients include Coca-Cola European Partners, Reckitt Benckiser, Electricity North West, and Wales & West Utilities.
Operational Insights
The company's focus on sustainability and advanced analytics provides a competitive edge in delivering actionable insights. Their method-neutral approach ensures flexibility and relevance in research methodologies.
Strategic Opportunities and Future Directions
With a growing emphasis on sustainability and data-driven decision-making, Impact Research Ltd is well-positioned to expand its services and client base, particularly in sectors prioritizing environmental and social governance.
Contact Information
- Website: impactmr.com
Impact Research Inc (USA)
Background
Established in 2007, Impact Research Inc is a data analysis firm based in Columbia, Maryland, specializing exclusively in the transportation industry. The company focuses on enhancing transportation safety through comprehensive data analysis, influencing areas such as motor vehicle safety, roadway and traffic safety, and occupant protection.
Key Strategic Focus
Impact Research Inc conducts analyses of motor vehicle safety systems, evaluates real-world crashes, and develops data collection and monitoring technologies. Their services include naturalistic driving studies, crash data analysis, crash investigation, application development, and effectiveness investigations.
Financials and Funding
The company is estimated to generate approximately $1.2 million in annual revenue and employs around 12 people.
Technological Platform and Innovation
Impact Research Inc utilizes proprietary technologies and custom software solutions to gather and analyze data. Their expertise includes machine learning for predictive modeling and natural language processing, as well as data visualization for meaningful insights.
Leadership Team
- George Bahouth: Member
Competitor Profile
Market Insights and Dynamics: The transportation safety analysis sector is specialized, with a focus on data-driven solutions to enhance road safety.
Competitor Analysis: Specific competitors are not listed, but the company operates in a niche market with a focus on transportation safety data analysis.
Strategic Collaborations and Partnerships
Impact Research Inc collaborates with vehicle manufacturers and government agencies to provide critical information for improving transportation safety.
Operational Insights
The company's commitment to safety and data-driven analysis positions it as a trusted partner in the transportation industry.
Strategic Opportunities and Future Directions
With the increasing focus on transportation safety and data analytics, Impact Research Inc is poised to expand its services and partnerships to further enhance road safety.
Contact Information
- Website: impactresearchinc.com
Impact Research (USA)
Background
Formerly known as ALG Polling, Impact Research is a full-service public opinion research and consulting firm based in Washington, D.C. The company specializes in message development and strategic consulting, serving political campaigns, progressive organizations, and Fortune 500 companies.
Key Strategic Focus
Impact Research focuses on public opinion research, message development, and strategic consulting. They have a history of working with political campaigns, including serving as President Biden’s pollster during the 2020 campaign.
Financials and Funding
The company is estimated to generate $2.5 million in annual revenue and employs approximately 25 people.
Technological Platform and Innovation
Impact Research utilizes various technologies, including WordPress, Font Awesome, Google Cloud, and jQuery Mobile, to support their research and consulting services.
Leadership Team
- A. S.: Chief Operating Officer
- G. S.: Chief Financial Officer
- C. B.: Vice President of Project Services
Competitor Profile
Market Insights and Dynamics: The public opinion research industry is competitive, with firms offering specialized services to political campaigns and organizations.
Competitor Analysis: Key competitors include The Nelson Report, STEWART and PARTNERS, Corbello Opinion Research, Tulchin Research, and Harper Polling.
Strategic Collaborations and Partnerships
Impact Research collaborates with progressive organizations such as Planned Parenthood, EMILY’s List, AFL-CIO, and the ACLU, as well as Fortune 500 companies, to develop messaging and strategic consulting services.
Operational Insights
The company's experience in political polling and strategic consulting positions it as a key player in public opinion research.
Strategic Opportunities and Future Directions
With a track record of successful political campaigns and collaborations with major organizations, Impact Research is well-positioned to expand its services and client base in the public opinion research sector.
Contact Information
- Website: impactresearch.com
