Infinitum Electric Company Profile

Background

Infinitum Electric, founded in 2016 and headquartered in Round Rock, Texas, is a pioneering motor technology company specializing in the development of high-efficiency, lightweight electric motors. The company's mission is to revolutionize the electric motor industry by introducing innovative designs that enhance performance while reducing environmental impact.

Key Strategic Focus

Infinitum Electric's strategic focus centers on:

• Innovative Motor Design: Utilizing patented Printed Circuit Board (PCB) stator technology to create motors that are smaller, lighter, and more efficient than traditional models.

• Sustainability: Committing to reducing the carbon footprint of electric motors through advanced design and manufacturing processes.

• Market Expansion: Targeting diverse industries, including HVAC, electric vehicles, and industrial automation, to broaden the application of their motor technology.

Financials and Funding

Infinitum Electric has successfully secured substantial funding to support its growth and innovation initiatives:

• Series A (2017): Raised $2.5 million to develop a 1HP motor exceeding IE5 efficiency standards.

• Series B (2019): Secured $12.5 million to launch the IEs motor series and expand manufacturing capabilities.

• Series C (2021): Obtained $42.5 million to boost production amid rising demand in commercial HVAC and industrial sectors.

• Series D (2022): Raised $110 million to expand the IEs Series and introduce the Aircore EC motors.

• Series E (2023): Secured $185 million to advance sustainable, low-voltage drive and motor solutions for industrial automation.

Technological Platform and Innovation

Infinitum Electric's technological advancements include:

• PCB Stator Technology: Replacing traditional iron and copper components with PCB stators, resulting in motors that are more efficient, lighter, and cost-effective.

• Integrated Variable Frequency Drives (VFDs): Seamlessly combining VFDs with motors to enhance performance and energy efficiency.

• Sustainable Manufacturing: Emphasizing eco-friendly design and production processes to minimize environmental impact.

Leadership Team

• Ben Schuler: Founder & CEO. With over 15 years in industrial automation, Ben holds 36 patents related to electric machines and drives.

• Rick Tewell: President & COO. Brings over 30 years of engineering and operations experience, including leadership roles at AEye and Velodyne Lidar.

• Bob Brown: CFO. Has over 30 years of financial experience, having completed over $20 billion in financing and M&A transactions.

• Paulo Guedes Pinto: CTO. Nearly 40 years of experience in designing and manufacturing large AC and DC motors.

• Bhavnesh Patel: Chief Strategy Officer. Provides 20 years of business development expertise, primarily from Rockwell Automation.

• Michele Grieshaber: Chief Sustainability Officer. Mechanical engineer with extensive experience in product management and marketing within the tech industry.

Leadership Changes

Recent leadership changes include:

• March 2025: Appointment of Alex Gostevskikh as CEO, replacing Matt Hudson.

• February 2025: Resignation of Director Marco Roque.

• January 2025: Appointment of Manni Buttar to the board of directors; resignations of Chairman Steve Robertson and Director Garrick Mendham.

Competitor Profile

Market Insights and Dynamics:

The electric motor industry is experiencing significant growth, driven by increasing demand for energy-efficient solutions across various sectors, including automotive, HVAC, and industrial automation.

Competitor Analysis:

• Nidec Corporation: A global leader in motor manufacturing, offering a wide range of products for various applications.

• Linear Labs: Specializes in high-efficiency electric motors with innovative designs.

• The Switch: Focuses on advanced drive train solutions for wind, marine, and industrial applications.

• Aveox: Develops high-performance electric motors and controllers for aerospace and defense industries.

Strategic Collaborations and Partnerships

Infinitum Electric has engaged in significant collaborations to enhance its market position:

• 2020: Partnered with a leading US automotive supplier to develop the Mobility Motor Series for hybrid assist powertrains.

• 2023: Collaborated with Rockwell Automation to develop over 100,000 low-voltage drives and motors for industrial automation solutions.

Operational Insights

Infinitum Electric's competitive advantages include:

• Innovative Technology: The proprietary PCB stator design sets its motors apart in terms of efficiency and size.

• Sustainability Focus: Commitment to eco-friendly manufacturing aligns with global trends toward sustainability.

• Diverse Applications: Ability to customize technology for various industries broadens market reach.

Strategic Opportunities and Future Directions

Looking ahead, Infinitum Electric aims to:

• Expand Product Lines: Continue developing motors for new applications, including data centers and electric vehicles.

• Enhance Manufacturing Capabilities: Invest in automation and new facilities to meet growing demand.

• Strengthen Partnerships: Forge new collaborations to drive innovation and market penetration.

Contact Information

• Website: goinfinitum.com

• LinkedIn: Infinitum Electric

Note: Personal contact details such as addresses, phone numbers, and emails are omitted to maintain privacy.