Company Research Report: Inside the Box Marketing
Company Overview
- Name: Inside the Box Marketing
- Mission: "We do Direct Mail Marketing that works."
- Founded: 2015
- Founders: April Wilson, Wayne Wilson
- Key People:
- April Wilson: CEO
- Wayne Wilson: President of Sales
- Julie Simmons: Operations Manager
- Bryce Heth: Creative Overlord
- Mike O'Connor: Account Executive
- Chris McDonald: Account Executive
- Headquarters: Denver, Iowa
- Number of Employees: No information is available
- Revenue: No information is available
- Industry Focus: Direct mail marketing, focusing on Restaurants, Entertainment, Home Services, Furniture, etc.
Products
1. Laminated Postcards
- Description: Laminated postcards with detachable offer cards designed for impactful direct mail marketing.
- Key Features:
- Detachable offer cards
- High redemption rates
- Trackable ROI
- Quality design
2. Birthday Program
- Description: A direct mail program that targets residents celebrating their birthdays with personalized gift cards.
- Key Features:
- Recurring monthly traffic
- Market exclusivity
- 12%+ response rates
- Fits any budget
3. New Movers Program
- Description: A direct mail initiative targeting new residents in a community to drive business engagement.
- Key Features:
- Connect with new community members
- 8-15%+ redemption rates
Recent Developments
- New Products Launched: No information is available
- New Features Added: No information is available
- New Partnerships:
- Partnership with large franchises such as IHOP, Applebee's, Domino's, Blaze Pizza, and many more.
Client Testimonials
- Darla Bowen, Marketing Director, Northland Investments:
- "By far my favorite direct mail tool! It’s helped build a brand and added new business to our existing brands."
- Lawrence Lessing, Executive Vice President, Lessing's Inc:
- "I’ve used Inside the Box mailers to support all eight of our Blaze Pizza openings. Our last mailer had a 30% redemption rate, which is unheard of!"
- Michael Hoover, Blaze Pizza Franchisee, NYVA Restaurant Group:
- "Working with Wayne and the team was streamlined and impactful. They ensured our presence was felt in the community."
Conclusion
Inside the Box Marketing has established a strong niche in direct mail marketing since its founding in 2015. With a focus on delivering high ROI and effective marketing campaigns through innovative products and programs, they have built long-standing relationships with multiple large franchises and consumer-facing businesses. The company's effectiveness is demonstrated through strong client testimonials and high redemption rates on their marketing campaigns.