Internova Travel Group is a leading global travel services company, delivering personalized travel expertise to both leisure and corporate clients. With a network of over 100,000 travel advisors across more than 6,000 company-owned and affiliated locations in over 80 countries, Internova is headquartered in New York City. The company's mission is to empower its network of travel advisors with exceptional programs, products, and support to deliver unparalleled experiences to travelers.
Key Strategic Focus
Internova's strategic focus centers on providing high-touch, personalized travel services through a diverse portfolio of brands. The company specializes in leisure, luxury, and corporate travel, offering services such as travel information, reservations, and bookings for global transportation, tour packages, lodging, and events. By leveraging advanced technologies and industry expertise, Internova aims to enhance customer experiences and maintain a competitive edge in the travel industry.
Financials and Funding
Established in 2008, Internova Travel Group has grown through strategic acquisitions and partnerships. In January 2008, Travel Acquisitions Group (TAG) was created through a management-led buyout of Carlson Leisure Group. Subsequent acquisitions include TraveLeaders, Tzell Travel Group, Nexion Travel Group, and Vacation.com. In May 2020, Travel Leaders Group rebranded as Internova Travel Group.
Technological Platform and Innovation
Internova distinguishes itself through proprietary technologies and innovative methodologies:
- Health Security Verification Platform: In partnership with Sharecare and Forbes Travel Guide, Internova adopted a health security verification platform to validate health and safety protocols at over 50,000 hotels, ensuring consistent standards and enhancing traveler confidence.
- Sustainable Travel Initiatives: Through the Internova Green Circle program, the company promotes eco-friendly practices by supporting carbon sequestration projects, advocating for sustainability, and providing educational programs for travel advisors.
Leadership Team
Internova's leadership comprises experienced professionals dedicated to advancing the company's mission:
- J.D. O'Hara, Chief Executive Officer
- Gabe Rizzi, President
- Brent Rivard, Chief Marketing Officer
- Angie Licea, President of Global Travel Collection
- Linda Oliver-Eckhardt, Vice President, Client Strategies for Travel Leaders Corporate
Competitor Profile
The travel services industry is highly competitive, with several key players:
- Expedia Group: A leading online travel agency offering a wide range of travel services, including hotel bookings, airline tickets, and vacation packages.
- Booking Holdings: Operates multiple travel fare aggregators and travel fare metasearch engines, providing extensive options for travelers.
- American Express Global Business Travel: Specializes in corporate travel management, offering comprehensive services to business clients.
Internova differentiates itself through personalized service, a vast network of experienced travel advisors, and a strong commitment to sustainability and ethical practices.
Strategic Collaborations and Partnerships
Internova has established significant partnerships to enhance its service offerings:
- Sustainable Travel International: Collaborated to launch Climate Action and Climate Positive Programs, providing carbon footprint assessment and offset options for clients.
- Global Sustainable Tourism Council (GSTC): Joined as a member to promote sustainable tourism practices and support global sustainability efforts.
- Sharecare and Forbes Travel Guide: Adopted a health security verification platform to ensure consistent health and safety standards across partner hotels.
Operational Insights
Internova's strategic considerations include:
- Market Position: As one of the largest travel services companies globally, Internova leverages its extensive network to provide personalized travel experiences.
- Competitive Advantages: The company's commitment to sustainability, innovative technological platforms, and a diverse portfolio of brands position it favorably in the competitive landscape.
Strategic Opportunities and Future Directions
Internova's strategic roadmap focuses on:
- Sustainability Initiatives: Continuing to advance environmental, social, and governance (ESG) goals through programs like Internova Green Circle.
- Technological Advancements: Enhancing digital platforms to improve customer experiences and operational efficiency.
- Market Expansion: Exploring opportunities to expand services into emerging markets and diversify the client base.
Contact Information
- Website: internova.com
- Social Media:
- LinkedIn: Internova Travel Group
- Twitter: @Internova
- Facebook: Internova Travel Group
- Instagram: @internovatravelgroup
