Irtkaz Real Estate Company Profile
Background
Overview
Irtkaz Real Estate is a tech-driven real estate agency established in 2007, headquartered in New Cairo, Egypt. The company specializes in providing comprehensive real estate services to investors, landlords, and tenants, emphasizing integrity and experience.
Mission and Vision
- Mission: To assist investors, landlords, and tenants in achieving their goals in the most profitable, professional, and efficient manner.
- Vision: To become the primary hub for realtors in the Middle East, capturing a market leadership position by offering improved operational quality and long-term commitment, utilizing the latest digital tools to provide world-class services.
Industry Significance
Irtkaz Real Estate plays a pivotal role in the Egyptian real estate market by integrating technology with traditional real estate practices, thereby enhancing service delivery and client satisfaction.
Key Strategic Focus
Core Objectives
- To provide value-driven real estate solutions tailored to the unique needs of investors, landlords, and tenants.
- To leverage technological advancements to streamline real estate transactions and management processes.
Areas of Specialization
- Residential and commercial property sales and rentals.
- Property management and consultancy services.
Key Technologies Utilized
- Advanced digital platforms for property listings and client engagement.
- Data analytics tools to assess market trends and property valuations.
Primary Markets Targeted
- New Cairo and Greater Cairo areas.
- Expanding presence in the Middle East real estate market.
Financials and Funding
Funding History
Specific details regarding Irtkaz Real Estate's funding history, total funds raised, and notable investors are not publicly disclosed.
Utilization of Capital
The capital is primarily utilized for:
- Enhancing technological infrastructure.
- Expanding market presence.
- Developing new real estate projects.
Pipeline Development
Key Projects
- SA’ADA New Cairo: A residential development offering villas with premium designs, located directly on Suez Road. Delivery is scheduled in one year, with flexible payment plans up to 7 years.
- Modon Golf Town: A luxury golf community by Modon Developments, featuring vast greens and elevation, located in the 6th Settlement. Launching soon.
- Cleo Water Residences: Fully finished apartments in Palm Hills New Cairo, offering premium designs with direct discounts up to 40% based on payment duration.
- Waterway East: A 63-acre compound in the 6th Settlement, offering 3/4 finished apartments with prices starting from 5.3 million EGP, and payment plans up to 9 years.
- KOR by Arabia Holding Developers: A mega project defining the Financial District with 7 iconic 20-story towers on 25 feddans, strategically located on the Presidential Axis.
- Marville: A luxury project featuring a 1.8 km lagoon, dedicating 80% of its area to open spaces, with delivery scheduled in December 2026.
- El-Patio Town: Luxury townhouses, twin houses, and standalone units directly on Mohamed Naguib Street, 5 minutes from AUC, with 60% construction completed and delivery in two years.
Technological Platform and Innovation
Proprietary Technologies
- Advanced digital platforms for property listings and client engagement.
- Data analytics tools for market trend analysis and property valuation.
Significant Scientific Methods
- Utilization of machine learning algorithms to predict market trends and property values.
- Implementation of AI-driven chatbots for enhanced customer service.
Leadership Team
Key Executives
- Wael Shehata: CEO and Founder, with extensive experience in real estate and a vision to integrate technology into the industry.
- Shrouk Helmy: Executive Director, responsible for strategic planning and operations.
- Hazem Fahmy: Director of Sales, leading the sales team with a focus on client relations and market expansion.
- Mostafa Ashmawy: Director of Marketing, overseeing marketing strategies and brand development.
Leadership Changes
No significant leadership changes have been publicly reported.
Competitor Profile
Market Insights and Dynamics
- The Egyptian real estate market is experiencing growth, with increasing demand for both residential and commercial properties.
- Technological integration is becoming a key differentiator among real estate agencies.
Competitor Analysis
- NEWGIZA for Real Estate and Development: Focuses on luxury residential communities with integrated facilities.
- Business to Business for Investment & Real Estate Marketing: Specializes in real estate marketing and investment consultancy.
- Beach Town Real Estate: Offers coastal properties and vacation homes.
Strategic Collaborations and Partnerships
- Collaborations with developers like ATRIC Developments and Better Home to offer a diverse portfolio of properties.
Operational Insights
- Irtkaz Real Estate differentiates itself through technological integration, offering a seamless experience for clients.
- The company maintains a strong presence in New Cairo, with plans to expand regionally.
Strategic Opportunities and Future Directions
Strategic Roadmap
- Expand the portfolio by partnering with additional reputable developers.
- Enhance technological platforms to improve client engagement and service delivery.
- Explore opportunities in emerging real estate markets within the Middle East.
Future Business Directions
- Focus on sustainable and smart city developments.
- Invest in property management services to offer end-to-end solutions.
Opportunities for Expansion
- Leverage existing partnerships to enter new markets.
- Utilize data analytics to identify high-demand areas for expansion.
Contact Information
- Website: irtkaz.com
- LinkedIn: Irtkaz Real Estate