jack1t

Overview

Company Name: JACK1T

Website: [jack1t.com](https://jack1t.com/?srsltid=AfmBOooaU8S1bm7TgDkImnFkNq6sV5Wvjyp690GJ8v4vPqWK_Ip6M_Sf)

Industry: Retail Apparel and Fashion

Founded: 2018

Headquarters: London, United Kingdom

Company Size: 2-10 employees

Founder: James Holder

Notable Products: Puffer jackets, parka jackets, down jackets

Product Lines

JACK1T is renowned for its premium British outerwear, designed to be both stylish and functional. The diverse range includes:

• Men's Outerwear: Versatile collections of puffer, parka, and down jackets. [Shop Men's Outerwear](https://jack1t.com/collections/all-mens-outerwear?srsltid=AfmBOorPjLQ83G0DGynhKUXZ5SyvnB07-33Sl1JXtKWaK6j-0PIKFcJV)

• Women's Outerwear: Stylish and protective jackets. [Shop Women's Outerwear](https://jack1t.com/collections/all-womens-outerwear?srsltid=AfmBOor0SOxhlImAK3-GAwTeyWL3vf8wk1VeVeFOkuW9XoH8S3_jbsNm)

• New in Collections: Recently launched designs. [Men's New In](https://jack1t.com/collections/mens-new-in)

Company Background

JACK1T combines alpine luxury with contemporary streetwear, emphasizing cutting-edge design and premium quality. The company's philosophy integrates fashion with functionality, ensuring their products remain stylish while providing exceptional protection against the elements.

Sustainability Commitment: JACK1T emphasizes minimizing its carbon footprint through the use of sustainable down, reducing waste, and supporting ethical manufacturing processes.

Key People

• James Holder: Best known for co-founding and serving as Creative Director of Superdry, James Holder ventured into launching JACK1T alongside nine other premium brands. His strategic direction and expertise in premium branding have led to the successful establishment of JACK1T.

• Matt Bullock: Serving as COO of JACK1T, Matt Bullock also holds positions as Managing Director at Able Clothing Ltd & Unlaced London Ltd. His background in marketing and leadership considerably supports JACK1T's operational and strategic initiatives. [LinkedIn Profile](https://www.linkedin.com/in/matthew-bullock)

Marketing and Distribution

JACK1T's marketing strategy focuses heavily on direct-to-consumer (DTC) sales through their website. Strategies include:

• Pop-up Shops: Essential for marketing, such as events held at prestigious locations including Courchevel, France.

• Social Media: Active presence on platforms like Instagram [JACK1T Instagram](https://www.instagram.com/jack1t/), showcasing their products and brand ethos.

• Traditional Advertising: Involvement in print advertising within high-end magazines like Vogue and GQ.

Customer Service and Reviews

• Customer Reviews: JACK1T holds an average rating of 4.57/5 from 1,354 reviews on Reviews.co.uk, with customer satisfaction primarily stemming from the quality and design of their jackets. [Reviews](https://www.reviews.co.uk/company-reviews/store/www.jack1t.com)

• Customer Support: Comprehensive support information is available on their website, addressing common inquiries on shipping, returns, and size guides.

Contact Information

• Address: 4th Floor, 4 Tabernacle Street, London, United Kingdom, EC2A 4LU

• Social Media:

• [Facebook](https://www.facebook.com/jackitco/)

• [Instagram](https://www.instagram.com/jack1t/)

• Online Store: [jack1t.com](https://jack1t.com/?srsltid=AfmBOooaU8S1bm7TgDkImnFkNq6sV5Wvjyp690GJ8v4vPqWK_Ip6M_Sf)

Competitor Profiling for JACK1T

Key Competitors Overview

JACK1T is a prominent player in the luxury outerwear market, and understanding its competitors is critical for strategic positioning. The primary competitors include Canada Goose, Moncler, Arc'teryx, and Moose Knuckles.

1. Canada Goose

Company Overview:

• Founded: 1957 by Sam Tick

• Headquarters: Toronto, Ontario, Canada

• Key People: Dani Reiss (Chairman and CEO), Carrie Baker (President)

• Financials (2024):

• Revenue: CA$1.33 billion

• Operating Income: CA$125 million

• Net Income: CA$58 million

• Total Assets: CA$1.48 billion

• Number of Employees: 4,462

• Equity: CA$424 million

• Key Markets: North America, Europe, Asia

Product Portfolio:

• Specialized in outerwear, including parkas, knitwear, footwear, and accessories.

• Known for its durable and weatherproof products that cater to extreme cold conditions.

• Uses premium materials like goose down and features distinct branding with the arctic map logo.

Recent Developments:

• Significant international expansions including the inauguration of a factory in Quebec and stores in Beijing and Chicago.

• Acquisition of Baffin to enter the footwear market.

• Commitment to eliminating fur use by 2022 and initiatives to enhance sustainability practices.

2. Moncler

Company Overview:

• Founded: 1952 by René Ramillon and André Vincent

• Headquarters: Milan, Italy

• Key People: Remo Ruffini (CEO)

• Financials (2023):

• Revenue: €2.98 billion

• Net Income: €611.9 million

• Number of Employees: 6,754

• Stock Exchange: Traded on BIT: MONC, part of the FTSE MIB Index

Product Portfolio:

• Offers a variety of high-end outerwear, including vests, raincoats, windbreakers, knitwear, leather goods, and footwear.

• Known for combining luxury with performance in its designs.

• Prominent collections include Moncler, Moncler Grenoble, and recent collaborations through the Moncler Genius project.

Recent Developments:

• Acquired Stone Island for €1.15 billion, enhancing its presence in the luxury sportswear segment.

• Launched the "Born to Protect" sustainability plan focusing on renewable energy and recycling.

3. Arc'teryx

Company Overview:

• Founded: 1989 as Rock Solid, rebranded to Arc'teryx in 1991

• Headquarters: North Vancouver, British Columbia, Canada

• Parent Company: Amer Sports

• Employee Count: 1,200 globally (2020)

• Key Markets: Worldwide

Product Portfolio:

• Specializes in technical outdoor gear, including Gore-Tex jackets, knitwear, and down parkas.

• Products cater to alpine sports and mountaineering enthusiasts, with a focus on high-performance and durability.

Divisions:

• Veilance: Luxury streetwear line.

• LEAF: Technical gear for law enforcement and military.

Recent Developments:

• Known as a high-end status symbol influencing the "gorpcore" fashion movement.

• Expanded its market through collaborations with high-fashion brands.

4. Moose Knuckles

Company Overview:

• Founded: 2009

• Headquarters: Montreal, Quebec, Canada

Product Portfolio:

• Offers a range of outerwear, sportswear, and accessories for men, women, and children.

• Emphasizes impeccable tailoring, ethically sourced materials, and premium hardware.

• Known for its luxurious, tough sportswear designed to withstand harsh climates.

Recent Developments:

• Continues to operate from multiple factories in Canada, employing over 200 skilled technicians.

• Strong brand identity rooted in Canadian heritage and engineering expertise in outerwear for both city and tundra use.

Analysis

JACK1T competes in a highly competitive market characterized by established brands with strong footholds in the luxury and high-performance outerwear segment.

Market Position:

• Canada Goose and Moncler dominate the luxury outerwear market with significant revenues and extensive product portfolios catering to extreme cold weather conditions.

• Arc'teryx is a key player in technical outdoor gear with growing influence in urban fashion, particularly among younger demographics.

• Moose Knuckles provides a blend of luxury and rugged performance, emphasizing Canadian craftsmanship and resilience.

Strategic Insights:

• Sustainability and ethical sourcing are becoming crucial competitive differentiators, with brands like Canada Goose and Moncler leading initiatives in these areas.

• Innovative Collaborations (e.g., Moncler's Genius project) and expansion into new product categories (e.g., Canada Goose's footwear line) are effective strategies for market differentiation.

• Brand Heritage and storytelling are pivotal, as demonstrated by Moose Knuckles’ emphasis on Canadian know-how and legacy.

For JACK1T to enhance its market position, focusing on product innovation, expanding sustainable practices, and leveraging brand heritage will be essential strategies. Additionally, exploring strategic partnerships and collaborations could provide a competitive edge in this dynamic market.