Company Research Report: Just Connecting

Company Overview

Name: Just Connecting

Mission of the Company: The mission of Just Connecting is to guide clients and participants through digital transformation, making them more successful with LinkedIn™ in reaching their sales, marketing, and recruitment goals.

Founded: Just Connecting has been active since 2009.

Founder: Richard van der Blom

Key People:

Richard van der Blom, Founder and Owner, member of a European think tank on LinkedIn™, and a well-read Dutch author on LinkedIn™ and experienced keynote speaker on Social Selling and LinkedIn™.

Headquarters: Nusterweg 63b, 6136KT Sittard, The Netherlands

Number of Employees: No information is available

Revenue of the Company: No information is available

What the Company is Known For: Just Connecting is known for providing training and consultancy in social selling, particularly through LinkedIn™. They focus on creating effective LinkedIn™ and Social Selling strategies for organizations to implement, offering tailored advice, training, and inspiration.

Products

Social Selling Trainingen:

Just Connecting offers an integrated and pragmatic approach to social selling with customized training programs designed for organizations.

Key Features:

Training in both the domestic and international domains since 2008.

Engagement with over 20,000 professionals and more than 400 companies.

Focus on lead generation, business growth, and client acquisition.

Advies & Strategie Social Selling:

They provide strategic advice on social selling and LinkedIn™ activities for improving organizational effectiveness in digital marketing and customer engagement.

Key Features:

Extensive experience in implementing Sales Navigator within organizations.

Tailored advice for digital and social strategies.

Recent Developments

Case Study: Legrand Benelux (June 28, 2020):

Developed a LinkedIn & Social Selling training program for sales and marketing professionals in Legrand Benelux.

Conducted offline and online training sessions due to COVID-19 adjustments reaching over 130 professionals.

Objectives included generating leads, penetrating new markets, and shifting organizational focus from product to customer-centric strategies.

A pilot test for Sales Navigator based on a structured use case to measure ROI.

Just Connecting's Role in Projects:

Just Connecting has been involved in various projects where they trained large teams across different organizations.

For ING Nederland, LinkedIn & Sales Navigator workshops improved activity and engagement significantly, helping in generating leads more efficiently.

Documented success stories such as with Webfleet Solutions, where they achieved significant improvements in engagement and lead generation through strategic training sessions and workshops.

Content and Publications:

Blogs and case studies on effective LinkedIn and social selling practices.

Shared insights about the necessity of adaptation in digital marketing and social selling environments.

Partnerships

LinkedIn™: As a focus platform, though the company clarifies it is not affiliated with LinkedIn Corporation, indicating the independent nature of its services and expertise.

Conclusion

Just Connecting stands out as a pioneering entity in the realm of social selling and LinkedIn training. Through their extensive workshops, strategic consulting, and documented success across a varied range of clients, they prominently position themselves as specialists focusing on digital transitions for improved business processes. Their founder's involvement in thought leadership and the company's strategic approach to social selling and LinkedIn usage positions them as leaders in their field.