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Ka Hale A Ke Ola Homeless Resource Centers, Inc. (KHAKO) Market Research Report



Background



Overview

Ka Hale A Ke Ola Homeless Resource Centers, Inc., known as "The House of Life," is a non-profit 501(c)(3) organization dedicated to breaking the cycle of homelessness on the island of Maui, Hawaii. Established in 1986, KHAKO has been providing comprehensive services to the homeless and hungry in Maui County for over 30 years.

Mission and Vision

KHAKO's mission is to serve the needs of the homeless and hungry on Maui by providing emergency shelter, food, housing, and empowering individuals to take responsibility for their own lives. The organization envisions a community where homelessness is eradicated, and all individuals have access to safe and stable housing.

Primary Area of Focus

KHAKO focuses on offering emergency shelter, transitional housing, life skills training, case management, a primary care medical clinic, and childcare facilities. These services aim to support individuals and families in transitioning from homelessness to permanent housing.

Industry Significance

As Maui's largest homeless shelter provider, KHAKO plays a pivotal role in addressing homelessness in the region. Its comprehensive approach, combining housing with supportive services, has been instrumental in reducing homelessness on the island.

Key Strategic Focus



Core Objectives

  • Emergency Shelter Provision: Offer immediate, safe, and clean shelter for individuals and families experiencing homelessness.

  • Permanent Housing Solutions: Facilitate the transition from homelessness to permanent housing through supportive services and affordable housing options.

  • Comprehensive Support Services: Provide life skills training, case management, medical care, and childcare to address the multifaceted needs of clients.


Specific Areas of Specialization

  • Affordable Housing Development: Develop and manage affordable housing units to provide long-term solutions for low-income families.

  • Medical Respite Care: Operate Hale Hoʻola, a medical respite shelter offering recuperative care for individuals experiencing homelessness.


Key Technologies Utilized

  • Data Management Systems: Implement comprehensive data systems to track client progress, service utilization, and outcomes.

  • Case Management Software: Utilize specialized software to coordinate services and monitor client needs effectively.


Primary Markets or Conditions Targeted

  • Homeless Individuals and Families: Focus on those experiencing homelessness or at risk of homelessness in Maui County.

  • Low-Income Residents: Target low-income individuals and families seeking affordable housing solutions.


Financials and Funding



Funding History

KHAKO has secured significant funding through various grants and donations to support its operations and expansion.

Total Funds Raised

  • Bezos Day 1 Families Fund Grant: In November 2022, KHAKO received a $5 million grant from the Bezos Day 1 Families Fund, marking the largest private gift in the organization's history.


Recent Funding Rounds

  • Kaiser Permanente Hawaiʻi Grant: In January 2022, KHAKO was awarded a $75,000 grant from Kaiser Permanente Hawaiʻi to support its COVID-19 Impact Client Assistance Program.


Notable Investors

  • Bezos Day 1 Families Fund: Provided a substantial grant to support KHAKO's mission.

  • Kaiser Permanente Hawaiʻi: Contributed funding to assist in addressing homelessness during the COVID-19 pandemic.


Intended Utilization of Capital

  • Temporary Housing Solutions: Master leasing of homes to create temporary housing for individuals and families.

  • Trauma Services: Providing trauma-informed care to children and families in shelters.

  • Facility Enhancements: Replacing furniture and building a technology hub in shelters to assist clients in housing and employment searches.


Pipeline Development



Key Pipeline Candidates

  • Affordable Housing Projects: Ongoing development of affordable housing units, including Hale Makana O Waiale and the Westside Affordable Housing complex.


Stages of Development

  • Construction and Renovation: Ongoing construction of new affordable housing units and renovation of existing facilities to increase capacity.


Target Conditions

  • Chronic Homelessness: Focus on providing permanent supportive housing for individuals experiencing chronic homelessness.


Relevant Timelines

  • Hale Makana O Waiale: Construction began in 1996, with the facility now housing approximately 1,400 residents.

  • Westside Affordable Housing: Construction completed in 2005, providing 32 two-bedroom apartment units.


Technological Platform and Innovation



Proprietary Technologies

  • Client Data Management Systems: Custom-developed systems to manage client information and service delivery efficiently.


Significant Scientific Methods

  • Housing First Model: Adopted in 2017, this model prioritizes providing permanent housing to individuals before addressing other issues, leading to improved outcomes.


Leadership Team



Executive Profiles

  • Helen “Kit” Hart: Board Chair since June 2023, succeeding Lynn Rasmussen. Hart has been a board member since 2014 and is committed to advancing KHAKO's mission.


  • Monique R. Ibarra: Executive Director, leading the organization in its efforts to combat homelessness and provide support services.


Competitor Profile



Market Insights and Dynamics

The homelessness crisis in Maui County has been escalating, with a significant increase in the number of sheltered and unsheltered homeless individuals. KHAKO's comprehensive approach positions it as a leader in addressing these challenges.

Competitor Analysis

  • Family Life Center: Provides emergency shelter and support services to homeless individuals and families in Maui County.

  • Women Helping Women: Offers shelter and support services to victims of domestic violence, collaborating with KHAKO to provide comprehensive care.


Strategic Collaborations and Partnerships

  • Malama I Ke Ola Health Center: Provides health services at each shelter location, including family practice and behavioral health.

  • Maui Drug Court: Offers a dedicated apartment unit for qualified clients, providing a safe living space during recovery.

  • MEO Head Start Program: Supports early childhood development and school readiness for children in KHAKO's programs.


Operational Insights

KHAKO's strategic focus on affordable housing development, comprehensive support services, and community partnerships enhances its competitive advantage in addressing homelessness in Maui County.

Strategic Opportunities and Future Directions



Strategic Roadmap

  • Expansion of Affordable Housing: Continue developing and managing affordable housing units to meet the growing demand.

  • Enhanced Support Services: Expand life skills training, case management, and medical services to support clients effectively.

  • Community Engagement: Strengthen partnerships with local organizations and stakeholders to create a collaborative approach to addressing homelessness.


Future Business Directions

  • Sustainable Housing Solutions: Implement environmentally sustainable practices in housing development and operations.

  • Technology Integration: Leverage technology to improve service delivery and client outcomes.


Opportunities for Expansion

  • Regional Collaboration: Partner with neighboring counties to address homelessness on a broader scale.

  • Policy Advocacy: Engage in advocacy efforts to influence policies that support affordable housing and homelessness prevention.


Contact Information



  • Official Website: www.khako.org

  • Social Media Profiles:

  • Facebook: Ka Hale A Ke Ola Homeless Resource Centers

  • Instagram: @khako_maui

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