K

Keela

www.keela.co link_icon

Company Research Report: Keela



Company Overview



Name and Mission


  • Name: Keela

  • Mission: To empower nonprofits to improve donor relations, streamline data management, and automate administrative tasks using intelligent software tools designed specifically for nonprofit organizations.


Foundation and Founders


  • Founded: 2013

  • Founders: Nejeed Kassam (CEO & Founder)


Key People


  • CEO & Founder: Nejeed Kassam

  • CTO: Wayne Uong

  • Lead Solutions Architect: Lee Sutton

  • VP of Strategy and Operations: Maggie Dubyk

  • Senior Account Executive: Jason Valagao

  • Senior Customer Support Specialist: Amanda Aubé

  • Director of Engineering and Product: Susannah White


Headquarters


  • Location: Vancouver, British Columbia, Canada


Number of Employees


  • Employees: No information is available


Revenue


  • Revenue: No information is available


Company Recognition


  • Known For: Keela is known for its suite of powerful features that streamline data management, automate administrative tasks, and enhance nonprofit organizations' efficiency and donor relations.


Products



Product Offerings


1. Fundraising Software
  • Description: Tools designed to support all revenue streams from peer-to-peer to major gifts.

  • Key Features: Smart Ask for Donation, donation forms, recurring giving, fundraising campaigns, and automated gift acknowledgment.


2. Donor Management
  • Description: CRM that securely stores donor data, transaction history, fundraising activities, and communication preferences.

  • Key Features: Comprehensive donor profiles, duplicate detection, relationship tracking, and automatic updates.


3. Email Marketing for Nonprofits
  • Description: Tool to send branded emails to donor segments quickly.

  • Key Features: Drag-and-drop email builder, donor segmentation, and marketing automation.


4. Nonprofit Dashboards
  • Description: Dashboards that display key fundraising metrics.

  • Key Features: Customizable reports, analytics tracking, and performance monitoring.


5. Donation Forms
  • Description: Forms for collecting donations online.

  • Key Features: Customization, recurring donation prompts, and compliance with tax requirements.


6. Nonprofit Marketing Automation
  • Description: Automate communication workflows for personalized engagement.

  • Key Features: Automated email sequences, donor journey mapping, and workflow integration.


7. Nonprofit Payment Processing
  • Description: Tools to process donations securely.

  • Key Features: Integration with payment processors like PayPal, Stripe, Quickbooks, and more.


8. Nonprofit Project Management
  • Description: Tools to synchronize team efforts and external communications.

  • Key Features: Task management, project tracking, and collaborative tools.


9. Peer-to-Peer Fundraising
  • Description: Tools for individuals to fundraise on behalf of nonprofits.

  • Key Features: Campaign landing pages, individual fundraiser pages, team fundraising, and fundraiser dashboards.


10. Nonprofit Grant Management Software
  • Description: Tools to manage grant applications and tracking.

  • Key Features: Grant tracking, reporting, and deadline management.


11. Texting Services for Nonprofits
  • Description: Tools to send SMS communications.

  • Key Features: Text messaging campaigns, donor updates, and event reminders.


12. Donor Pipeline Management
  • Description: Tools to visualize and manage donor prospects and cultivation.

  • Key Features: Pipeline tracking, donor segmentation, and engagement strategies.


13. Wealth Screening
  • Description: Tools to identify high-value donor prospects.

  • Key Features: Wealth data integration, donor potential analysis, and targeted engagement.


Recent Developments



Recent Developments


1. Product Updates and New Features (September 2022 - January 2024)
  • Smart Ask: Integration with email marketing buttons and forms, providing recommended donation amounts.

  • Google Analytics and Google Tag Manager Integration: Track form visitors and donation behavior.

  • Duplicate Checker Improvements: Recognizes secondary emails for better data accuracy.

  • New Transaction Columns: Added columns for better data visibility, including frequency, revenue category, and more.

  • Membership Enhancements: Auto-renewal options, historical plan data, and offline payment options for membership subscriptions.

  • Peer-to-Peer Fundraising: New features including campaign landing pages, individual fundraiser pages, team fundraising, and fundraiser dashboards.

  • Communication Enhancements: Direct Mail feature and improvements to Email Marketing.

  • Improved Import Tools: Import validation tool and interaction data importing capabilities.

  • Fundraising Metrics and KPIs: New KPIs for recurring donors and improved dashboard reports.


New Partnerships


  • Aplos Partnership: Keela joined forces with Aplos to create a fully integrated technology platform combining accounting, fundraising, and CRM tools.


New Product Features


  • Donation Forms and Subscription Features: New features for forms including pop-up formats, recurring transaction prompts, and material benefit indication.

  • Peer-to-Peer Mobile Optimization: Fundraisers accessing their dashboards from mobile devices enhancing user experience.

  • Enhanced Membership Management: New auto-renewal payment options and comprehensive membership data handling.

  • Integration with More Tools: Enhanced integrations with tools like PayPal, QuickBooks, Stripe, MailChimp, and Eventbrite.


Note: All information provided is based on available data. Any information not provided by the data has been marked as "No information is available."