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keller-williams-dallas-premier

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Company Domain judysellsdallas.com link_icon
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Company Overview



Keller Williams Dallas Premier is a real estate firm located at 12700 Preston Rd, Suite 190, Dallas, TX, 75230. Rooted in the Dallas market, the company offers a comprehensive range of real estate services, focusing on guiding clients through the complexities of home buying and selling. This includes professional navigation of transaction intricacies such as financing and sales contracts.

Key Details



  • Industry: Real Estate

  • Company Type: Self-Owned

  • Contact Number: (214) 739-5500


Leadership and Management



The firm is headed by Judy Switzer, the Broker/Owner, who leads operations under the brand Judy Switzer & Associates. Her innovative solutions and strategic use of cutting-edge technologies drive Keller Williams Dallas Premier's success in the competitive real estate market.

Key Leaders


  • Judy Switzer: Broker/Owner

  • Ms. Anne H Lakusta: Broker/Office Manager

  • Ms. Jody Carabet & Mr. Patrick R Giese: General Residential Sales


Company Insights



Keller Williams Dallas Premier is acclaimed for its commitment to excellence and expertise, as evidenced by client feedback and the professionalism of its agents. Despite having a small team size, reported as having one employee directly under its banner, the firm collaborates extensively with various professionals to expand its service offerings.

Online Presence


  • LinkedIn: Profiles of team members like Kathryn Marshall and Fayteen Marshall highlight their expertise and roles within the firm.

  • Facebook: The page showcases the firm's dedication to customer respect and commitment to delivering excellent service.


Market Position



As part of the larger Keller Williams Realty network, a global leader with over 173,000 agents and more than 1,000 offices, Keller Williams Dallas Premier benefits from expansive industry reach and robust operational strategies.




Competitor Profile



Market Landscape



Keller Williams Dallas Premier operates within a competitive real estate market in Dallas, Texas, facing significant competition from leading firms.

Key Competitors



Ebby Halliday, Realtors


  • Headquarters: Dallas, TX

  • Founded: 1945

  • Size and Reach: Over 30 offices with nearly 2,000 agents.

  • Affiliations: Part of the HomeServices of America family.

  • Achievements: $8.2 billion in sales volume in 2023, named top residential brokerage in North Texas.

  • Core Values: Client service, community service, and industry leadership.

  • Recognition: Received All-Star Award for Real Estate Broker Services by Altair Global.


Coldwell Banker


  • Headquarters: Madison, NJ

  • Founded: 1906

  • Size and Reach: 10,001+ employees with a strong global presence.

  • Core Competency: Luxury real estate leader, utilizing long-standing reputation.

  • Recent Developments: Unique marketing campaigns and events, such as the Global Luxury Summit in Miami.


RE/MAX


  • Headquarters: Denver, CO

  • Founded: 1973

  • Size and Reach: Over 140,000 agents in 9,000 offices globally.

  • Business Model: Franchise-based with significant agent autonomy.

  • Advantages: High transaction volumes, productivity focus, broad geographic reach.

  • Community Engagement: Philanthropic involvement, particularly with Children's Miracle Network Hospitals®.


eXp Realty


  • Headquarters: Bellingham, WA

  • Founded: 2009

  • Size and Reach: 10,001+ employees with international reach via cloud-based model.

  • Unique Proposition: Largest independent brokerage with tech-driven approach.

  • Recent Initiatives: Enhancing agent tools, forming partnerships, advancing training for digital realty services.


Realty ONE Group


  • Headquarters: Las Vegas, NV

  • Founded: 2005

  • Size and Reach: 20,000+ agents across 450+ offices in 49 states and 20 countries.

  • Business Model: 100% commission structure, modern franchising model.

  • Recognition: Known for aggressive growth, featured as a top-rated franchise by Entrepreneur Magazine.


Sector Dynamics



Keller Williams Dallas Premier navigates a dynamic market against established firms like Coldwell Banker and region-specific leaders such as Ebby Halliday. The rise of tech-focused newcomers like eXp Realty demands adaptation and innovation from traditional models.

Insights for Strategic Positioning


  • Technology: Embrace digital advancements to compete with firms like eXp Realty.

  • Community & Corporate Services: Enhance corporate relocation services akin to Ebby Halliday’s award-winning examples.

  • Franchise & Agent Support: Implement flexible franchise models like RE/MAX and Realty ONE Group to attract and retain talent.


Keller Williams Dallas Premier remains a formidable entity by leveraging its extensive agent network and market expertise, competing effectively against diverse business models and technological innovations.
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