Khoros Market Research Report

Company Overview

• Name: Khoros LLC

• Mission: The award-winning Khoros platform helps brands harness the power of human connection across every digital interaction to stay all-ways connected.

• Founded: 2001 as Lithium Technologies, merged with Spredfast in 2018 to form Khoros.

• Key People:

• Chris Tranquill - Chief Executive Officer

• Dustin Williams - Chief Technology Officer

• Ryan Studer - Chief Product Officer

• Lindsay Sanchez - Chief Marketing Officer

• Jeff Yentis - Chief Financial Officer

• Headquarters: No specific location is mentioned, but they have offices globally including Austin and Australia.

• Number of Employees: Over 200 experts in various domains.

• Revenue: No specific financial figures available.

• Known For: Digital-first customer engagement, community management, AI & automation, customer service, and social media management.

Products

• Khoros Communities

• Description: A powerful community management software to build and scale online communities.

• Key Features:

• Community content management and moderation

• Community interaction styles, automation, and gamification

• Community analytics and integration capabilities

• Khoros Service

• Description: A digital-first customer service platform for efficient customer engagement.

• Key Features:

• Omnichannel customer support

• AI-powered automation and agent support

• Advanced analytics and insights

• Khoros Social Media Management

• Description: Enterprise-grade social media management software for simplified social engagement.

• Key Features:

• Social planning and publishing

• Social engagement and automation

• Social measurement and governance

Recent Developments

• Generative AI-powered Platform: Unveiled in 2024, aimed at revolutionizing self-service customer care.

• Awards:

• Received multiple recognitions, including the 2023 Khoros Kudos Awards.

• Best Overall Social Media Management Platform in 2023 MarTech Breakthrough Awards.

• Product Enhancements:

• Introduced the Next Generation of Online Communities in July 2023.

• Integrated Trustpilot to the Khoros Care platform.

• Partnerships:

• Announced a partnership with Cerby in April 2023 for enhanced social media management security.

• Joined AWS ISV Accelerate Program as of August 2022.

• Partnered with Talkwalker to release the Social Media Trends 2023 report.

• Leadership Updates:

• Appointment of Lindsay Sanchez as Chief Marketing Officer (April 2023).

• Strengthened APAC leadership earlier in 2023.

This report aims to provide a comprehensive overview of Khoros, illustrating its focus on innovation and its consistent growth trajectory in enhancing digital engagement for brands worldwide.