Overview
KidStrong is a Texas-based child development training platform focused on enhancing the physical, mental, and emotional strengths of children. Founded by Matt Sharp and Megin Sharp, the company targets children from approximately 14 months to 11 years old through a structured, science-based curriculum designed to foster both character and physical development. KidStrong distinguishes itself in the market with a mission to create stronger, more resilient children through innovative training programs and a strong community emphasis.
Founders and Leadership
- Matt Sharp: He serves as the Founder and CEO, bringing experience from prior roles at Maximus Fitness and SocialSign.in. Matt Sharp actively champions KidStrong's guiding mission and vision.
- Megin Sharp: As Co-Founder and Director of Training & Education, Megin utilizes her background in elementary physical education to drive program development.
- Lincoln Brown: A Co-Founder and Chairman, recognized for his commitment to social impact and his influential business insights.
- Megan Stein: Holding roles as Co-Founder and Chief Operating Officer, Megan manages international operations, drawing on her expertise in engineering and pharmaceuticals.
Key Features
KidStrong's curriculum is focused on:
- Mission-Driven Programs: Structured initiatives to enhance child development.
- Professional Coaching Culture: Customized coaching directed towards achieving specific developmental milestones.
- Community Creation: Fostering a network for parents to engage and support each other in child-rearing.
- Leadership and Innovation: Prioritizing leadership qualities and continuous innovation within their coaching models.
Services and Offerings
- Science-Based Fitness Games: Expert-designed activities aimed at the comprehensive development of emotional, mental, and physical skills.
- Parent App: An application developed to support parental involvement in their child’s developmental journey.
- Franchise Model: Facilitating growth through a structured and supported franchise network, currently operating 130 locations with a membership exceeding 55,000.
Financial Highlights
KidStrong demonstrates sound financial footing with an estimated revenue range of $0-$10 million. The company has attracted around $10 million in funding across two financial rounds. These investments have bolstered its franchising operations, contributing to its rapid expansion.
Recent Developments
Expanding into new markets, KidStrong recently launched a location in Baltimore County's Padonia Village Shopping Center. Recognized for its franchise model, KidStrong achieved the #1 rank in its category in Entrepreneur Magazine's Franchise 500® in 2025, highlighting its industry-leading position.
To support growth, partnerships like the one with ABC Fitness enhance member management capabilities, aligning with their mission to strengthen parent-child dynamics.
Competitor Analysis
1. Brightline
A pivotal competitor in the virtual mental healthcare space, Brightline offers behavioral and psychiatric services to children and teens. Despite their primary focus on med-tech solutions, Brightline's child-centered approach is significant to KidStrong's customer base, backed by approximately $212M in funding.
2. Nexersys
Nexersys specializes in interactive HIIT fitness products, targeting family audiences with engaging technologies like interactive boxing and MMA equipment. Their tech-forward approach competes directly with KidStrong’s physical development offerings.
3. The Little Gym
A global chain with over 400 locations, The Little Gym provides gymnastics-based, non-competitive programs for children from four months to 12 years. Their experiential methodology and extensive franchising provide considerable competition to KidStrong.
4. Kidokinetics
This company extends through sports and fitness programs, emphasizing fun and inclusive sports participation, offering mobile classes and programs that directly compete with KidStrong’s physical activity services.
Recognition
KidStrong's prestige in the industry is solidified by awards such as the top category position in the Entrepreneur Magazine's Franchise 500® in 2025, underscoring their robust market presence and leadership.
Technological Edge
Incorporating technology into child development strategies, KidStrong utilizes tools like Microsoft Power BI and Google Drive, enhancing operational efficiency and customer engagement through data-driven insights.
KidStrong operates in a highly competitive domain, facing significant players such as Brightline, Nexersys, The Little Gym, and Kidokinetics. Constant innovation and quality service delivery remain pivotal to maintaining their advantage in the children's fitness and development sector.
