Comprehensive Market Research Report: Kohort

Company Overview

Name:

Kohort

Mission:

To predict the future for mobile games with cohort-based forecasting, providing mobile game studios and investors with complete confidence in their forecasts.

Founding Date and Founders:

No information is available

Key People in the Company:

• Dan Marcus: CEO

• Jan Pickard: COO

• Greig Rapley: CTO

Headquarters:

No information is available

Number of Employees:

No information is available

Revenue:

$8.2 million (recent feature release led to an annualized revenue forecast uplift of 23%)

Recognition:

Kohort is renowned for its advanced ML-based prediction model that empowers mobile gaming studios and investors with reliable forecasts.

Products

Overview:

Kohort specializes in providing cohort-based forecasting solutions tailored for mobile gaming studios and investors.

Product Features:

• Forecasting Platform:

• High precision ML-based prediction model tailored for mobile game forecasts.

• Enables studios to optimise user acquisition (UA) and expand into new markets.

• Milestones:

• New platform enhancement allowing studios to integrate product roadmaps with forecasts.

• Real-time strategy adjustments and budget alignment.

High-Level Description:

Kohort's platform assists studios in optimizing their revenue by improving forecasting accuracy through state-of-the-art ML models, enabling improved decision-making, and allowing precise alignment of marketing and product strategies.

Key Features of Products:

• Cohort-Based Forecasting Process:

• Includes steps like data segmentation, cohort forecasting, and dynamic scenario analysis.

• Incorporates seasonal adjustments and key event milestones.

• Milestones and Real-Time Insights:

• Assists studios to visualize the impact of product improvements on overall revenue.

• Provides immediate feedback on planning adjustments allowing confident financial commitments.

Recent Developments

New Products and Features:

• Milestones (Introduced in December 2023):

• Allows better forecasting of how product roadmaps will influence revenue.

• Offers insight into the potential revenue impacts of product launches and delays.

Strategic Partnerships:

• Kohort secured $5 million in seed funding in March 2023 from notable investors, including AlbionVC, Eurazeo, and other high-profile angel investors.

Leadership Changes:

• In May 2023, Kohort enhanced its leadership team by hiring Greig Rapley as CTO.

Conclusion

Kohort is at the forefront of the mobile game forecasting industry, leveraging advanced machine learning models to support studios in making informed data-driven decisions. The company's latest developments, particularly the introduction of "Milestones," illustrate its commitment to continuous innovation within the mobile gaming sector. Through strategic partnerships and experienced leadership, Kohort is poised to expand its impact and efficacy in mobile game performance forecasting.