KP

Kreatur Publishing

www.kreatur.berlin link_icon

Company Research Report: Kreatur Publishing






Company Overview



  • Name: Kreatur Publishing

  • Mission: Kreatur Publishing is a developer team for special tasks dedicated to creating concepts and media that serve their intended purpose and often exceed expectations.

  • Founded: No information is available.

  • Founders: Angela Ziegler and Sepideh Honarbacht.

  • Key People: Angela Ziegler and Sepideh Honarbacht.

  • Headquarters: No information is available.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known for: Kreatur Publishing is known for developing award-winning projects and evolving media concepts, primarily focusing on cross-media storytelling and visually engaging presentations.





Products



Product Portfolio



1. G+G | Gesundheit und Gesellschaft
  • Description: A project for KomPart Verlagsgesellschaft, Kreatur Publishing was tasked with the development of the media world for the 25th anniversary of G+G, focusing on digital platforms, newsletters, and print magazine.

  • Key Features:

  • Crossmedial storytelling approach.

  • Integration into the AOK Portal for Press and Politics.

  • Daily updates via G+G Update, a teaser newsletter linked to G+G Digital.

  • Content catering to journalists and political audiences by providing current news, expert opinions, and in-depth research.


2. Kreatur Parcours
  • Description: An initiative to inject new, valuable ideas into projects via guided idea sprints.

  • Key Features:

  • Provides more input than conventional project calls.

  • Aimed at generating positive impulses for preferred projects.


3. Chatbot for Travel Destinations
  • Description: A tool developed to assist users in finding travel destinations for long weekends.

  • Key Features:

  • Helps discover exciting travel goals.

  • Facilitates easy interaction with users seeking travel advice.


4. Orakel Newsletter
  • Description: A newsletter offering, aimed at invoking creative thinking and providing regular updates to subscribers.

  • Key Features:

  • Contains impulses and exercises to unlock creative potential.

  • Intentionally cryptic and sometimes puzzling information for inspiration.





Recent Developments



Recent Projects and Updates



  • January 2021 - Present: Continuous development in the realm of corporate storytelling, focusing on visual and narrative excellence to captivate audiences.


  • G+G Media Relaunch (2021-2023): Under Julia Richter’s direction, Kreatur Publishing revamped the G+G media offerings, enhancing its print and digital presence to cater to both loyal and new audiences by integrating fresh formats and updating design elements.


  • Integration with AOK Portal: G+G Digital was integrated into the AOK Portal, requiring adaptation to the revised corporate design of AOK, thus ensuring seamless user experiences across all media.


  • DALL-E 2 Evaluation (November 2022): Kreatur Publishing assessed the capabilities of DALL-E 2, exploring its potential impacts on creative industries.


  • New Book "Kein Käfer" (November 2021): Released a publication focused on maintaining creativity and agility amidst emerging artificial intelligence technologies.


  • Development Projects (Throughout 2023): Engaged in various internal development projects focusing on creative narrative techniques and providing creative training.


  • Visual and Design Innovations: Constant innovation in visual storytelling, blending graphics with textual narratives across media formats, ensuring engaging and varied content delivery.


New Partnerships



  • Partnership with KomPart Verlagsgesellschaft: A significant collaboration which involved evolving the G+G magazine's media structure to better serve its targeted political and journalistic audience.





This report is a structured overview based solely on the available data. Any field marked with "No information is available" indicates a lack of specific details in the provided information.