Company Research Report: Kreatur Publishing
Company Overview
- Name: Kreatur Publishing
- Mission: Kreatur Publishing is a developer team for special tasks dedicated to creating concepts and media that serve their intended purpose and often exceed expectations.
- Founded: No information is available.
- Founders: Angela Ziegler and Sepideh Honarbacht.
- Key People: Angela Ziegler and Sepideh Honarbacht.
- Headquarters: No information is available.
- Number of Employees: No information is available.
- Revenue: No information is available.
- Known for: Kreatur Publishing is known for developing award-winning projects and evolving media concepts, primarily focusing on cross-media storytelling and visually engaging presentations.
Products
Product Portfolio
1. G+G | Gesundheit und Gesellschaft
- Description: A project for KomPart Verlagsgesellschaft, Kreatur Publishing was tasked with the development of the media world for the 25th anniversary of G+G, focusing on digital platforms, newsletters, and print magazine.
- Key Features:
- Crossmedial storytelling approach.
- Integration into the AOK Portal for Press and Politics.
- Daily updates via G+G Update, a teaser newsletter linked to G+G Digital.
- Content catering to journalists and political audiences by providing current news, expert opinions, and in-depth research.
2. Kreatur Parcours
- Description: An initiative to inject new, valuable ideas into projects via guided idea sprints.
- Key Features:
- Provides more input than conventional project calls.
- Aimed at generating positive impulses for preferred projects.
3. Chatbot for Travel Destinations
- Description: A tool developed to assist users in finding travel destinations for long weekends.
- Key Features:
- Helps discover exciting travel goals.
- Facilitates easy interaction with users seeking travel advice.
4. Orakel Newsletter
- Description: A newsletter offering, aimed at invoking creative thinking and providing regular updates to subscribers.
- Key Features:
- Contains impulses and exercises to unlock creative potential.
- Intentionally cryptic and sometimes puzzling information for inspiration.
Recent Developments
Recent Projects and Updates
- January 2021 - Present: Continuous development in the realm of corporate storytelling, focusing on visual and narrative excellence to captivate audiences.
- G+G Media Relaunch (2021-2023): Under Julia Richter’s direction, Kreatur Publishing revamped the G+G media offerings, enhancing its print and digital presence to cater to both loyal and new audiences by integrating fresh formats and updating design elements.
- Integration with AOK Portal: G+G Digital was integrated into the AOK Portal, requiring adaptation to the revised corporate design of AOK, thus ensuring seamless user experiences across all media.
- DALL-E 2 Evaluation (November 2022): Kreatur Publishing assessed the capabilities of DALL-E 2, exploring its potential impacts on creative industries.
- New Book "Kein Käfer" (November 2021): Released a publication focused on maintaining creativity and agility amidst emerging artificial intelligence technologies.
- Development Projects (Throughout 2023): Engaged in various internal development projects focusing on creative narrative techniques and providing creative training.
- Visual and Design Innovations: Constant innovation in visual storytelling, blending graphics with textual narratives across media formats, ensuring engaging and varied content delivery.
New Partnerships
- Partnership with KomPart Verlagsgesellschaft: A significant collaboration which involved evolving the G+G magazine's media structure to better serve its targeted political and journalistic audience.
This report is a structured overview based solely on the available data. Any field marked with "No information is available" indicates a lack of specific details in the provided information.