Krishi Rasayan Exports Pvt. Ltd. Company Profile
Background
Krishi Rasayan Exports Pvt. Ltd. (KREPL) is a prominent player in India's agrochemical industry, specializing in crop and soil care solutions. Established in 1972 by Late Sri Parmanand Churiwala and Shri Lakhpat Rai Agarwal, the company began with a small pesticide formulation unit in Muzaffarpur, Bihar, one of the country's oldest agrochemical units. Over the past five decades, KREPL has evolved into a major agrochemical manufacturer and exporter, committed to enhancing agricultural productivity and farmer prosperity. The company's mission is to revolutionize farming by offering top-quality agrochemical products and pioneering agro-tech solutions, aiming to be the first choice for all agro-inputs.
Key Strategic Focus
KREPL's strategic focus encompasses:
- Product Diversification: Offering a comprehensive range of crop protection products, including insecticides, herbicides, fungicides, and plant growth regulators (PGRs).
- Soil Health and Plant Nutrition: Developing products like seaweed and algae-based micronutrients, bio-stimulants, and organic nutrients in collaboration with international partners.
- Global Expansion: Establishing subsidiaries and partnerships in key international markets, including the USA, Dubai, Hong Kong, Bangladesh, Mexico, and Ukraine, to cater to diverse agricultural needs.
- Research and Development: Investing in R&D to innovate and adapt to changing market requirements, ensuring the delivery of high-quality, effective agricultural solutions.
Financials and Funding
As of the fiscal year ending March 31, 2024, KREPL reported:
- Total Revenue: An 11% increase compared to the previous year.
- Profitability: A 75.33% decrease in profit, indicating a substantial fall.
- Net Worth: A moderate rise of 2.67%.
The company has active open charges totaling ₹790.90 crore, with notable lenders including HDFC Bank Limited, Yes Bank Limited, Axis Bank Limited, and State Bank of India.
Pipeline Development
KREPL's product pipeline includes:
- Crop Protection Products: A diverse portfolio of insecticides, herbicides, fungicides, and PGRs tailored to various crops and regional requirements.
- Soil Health Solutions: Innovative products focusing on soil health and plant nutrition, such as seaweed and algae-based micronutrients and bio-stimulants.
- Seed Division: Established in 2019, focusing on seed processing for crops like paddy, mustard, and sesame, with a dedicated R&D center spanning 40 hectares in Kalyani.
Technological Platform and Innovation
KREPL distinguishes itself through:
- Proprietary Technologies: Development of unique formulations and products in collaboration with international partners to address specific agricultural challenges.
- Research and Development: A dedicated R&D center focusing on advancements in seed processing and bio-solutions, including in-house production of mycorrhiza and bio-pesticides.
- Digital Initiatives: Introduction of the Bandhan Solution App, a comprehensive agricultural platform offering direct B2C supply chain capabilities, micro-financing solutions, and AI-based crop management tools.
Leadership Team
- Atul Churiwal: Chairman and Managing Director. A visionary leader with over four decades of experience, Mr. Churiwal has been instrumental in steering KREPL to its current prominence. He has served as President of the Merchant Chamber of Commerce, Kolkata, and sits on the Governing Board of the Pesticides Manufacturers & Formulators Association of India.
- Vandan Churiwal: Director - Seed Division. A third-generation entrepreneur with a B.Sc. in Management from the University of Warwick and a CFA, Vandan joined KREPL in 2016 and currently spearheads the Seeds and Tissue Culture department.
- Pooja Saraiya: Business Head - Tissue Culture Division. An M.A. in Marketing & Communication from Emerson College, Boston, Pooja leads the Tissue Culture division with years of industry expertise.
- Kailash Chand Jain: Chief Financial Officer. A B.Com (Hons) graduate with over four decades of experience, Kailash offers extensive financial expertise and strategic insight.
- Kuntal Ghosh: General Manager, Sales & Marketing. Holding an M.Sc. in Agriculture, Kuntal brings nearly two decades of experience in team leadership and customer relationship management.
- Mukesh Gupta: Deputy General Manager. A seasoned professional with CMA and CA qualifications, Mukesh oversees accounts, procurement, and operations across KREPL's factories.
- Abhishek Mukherjee: General Manager - Production and Quality Control. An M.Sc. graduate in Agri-Chemicals with over 20 years of experience, Abhishek leads the Production and Quality Control team.
Competitor Profile
Market Insights and Dynamics
The global agrochemical market is experiencing steady growth, driven by increasing