LF

Market Research Report: Lead Forensics



Company Overview



  • Name: Lead Forensics

  • Mission: Lead Forensics is the world's #1 B2B website visitor identification software, dedicated to uncovering anonymous B2B website visitors and fueling business growth.

  • Headquartered: 4 Old Park Lane, Mayfair, London W1K 1QW, UK.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Key People:

  • Martin Boyle, Director of Brand and Communications

  • Founded: No information is available on the founding date or founding members.

  • Known For: Lead Forensics is known for its proprietary database of B2B IP addresses, website visitor identification, lead generation, and marketing intelligence.


Products



Product Overview



Lead Forensics offers comprehensive tools and services focused on B2B website visitor identification, lead generation, and marketing intelligence.

High-Level Product Descriptions



  • Website Visitor Identification: Identifies anonymous visitors to B2B websites, turning them into actionable sales leads in real-time.

  • Lead Manager Portal: A centralized platform for managing leads, tracking behaviors, and evaluating prospects.

  • Analytical Tools: Provides detailed insights into visitor behaviors and campaign performances.

  • CRM Integrations: Seamlessly integrates with various CRM systems to automate and streamline lead handling and sales processes.


Key Features



  • Real-Time Identification: Discovers the business identity of anonymous website visitors in real-time.

  • Behavioral Insights: Tracks pages viewed, visit timings, and engagement level.

  • CRM Integration: Integrates with major CRMs like Salesforce, Microsoft Dynamics, HubSpot, etc., to ensure seamless data flow and process automation.

  • Lead Segmentation: Automatically sorts data and routes identified opportunities to the relevant teams.

  • Contact Data: Provides business name, contact details of key decision-makers, and additional financial data.

  • Customizable Workflows (Available in Automate plan): Offers fully customizable workflows with advanced integration.

  • Fuzzy Matching Algorithm: Ensures data cleanliness and accuracy in CRM integration.

  • Real-Time Notifications & Alerts: Delivers instant alerts to sales teams on live site visits and high-intent engagement.


Recent Developments



  • New Products Launched: No specific new products mentioned, though ongoing improvements and integrations are continuously developed.

  • New Features Added to Existing Products:

  • Enhanced CRM integrations with systems like Salesforce, Microsoft Dynamics, HubSpot, Zoho, and more.

  • Advanced automation capabilities ensuring seamless and efficient data handling.

  • Recent Partnerships:

  • Expanded partner program to enhance solutions for marketing agencies and digital consultants, emphasizing collaborative lead generation efforts.

  • Recognitions and Awards:

  • Achieved 46 G2 badges, including Leader in Visitor Identification, Marketing Account Intelligence, and Buyer Intent Data Providers.

  • Lead Forensics secured top rankings in multiple regional and market segment reports, demonstrating consistently high standards of service.


Case Studies



Doc Line Maximize Xerox Sales with Lead Forensics


  • Revenue Generated: £70,000 additional revenue.

  • ROI: 877%.

  • Sales Closed: 11 additional major sales.

  • Outcome: Enhanced lead tracking, personalized follow-up resulting in significant sales growth.


Rebellion Marketing Reach £1m Turnover with Lead Forensics


  • Challenge: Scaling from generating £9,000-£10,000 per month to significant growth.

  • Solution: Data-driven approach using Lead Forensics' insights.

  • Outcome: Nearly £1 million turnover within two years, improved lead qualification, and targeted marketing campaigns.


Next Generation Rooflights' Sky-High Success with Lead Forensics


  • Sales Increase: Over £40,000 in incremental sales in the first year.

  • Solution: Integrated lead data into CRM, effective follow-up on new leads.

  • Outcome: Significant business growth through enhanced lead management.


Contact Information



  • UK Headquarters:

  • Address: 4 Old Park Lane, Mayfair, London W1K 1QW, UK.

  • Phone: 020 7206 7293.

  • US Headquarters:

  • Address: 2970 Clairmont Rd NE, Suite 450, Atlanta, GA 30329.

  • Phone: 888 399 0695.



  • Customer Login & Support: Accessible through the company website.


End of Report