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Company Research Report: Legends Boxing



Company Overview



  • Name: Legends Boxing

  • Mission: To provide a unique, fun, and total-body workout that builds self-confidence, offers a healthy stress outlet, and teaches valuable skills.

  • Founded: No specific information on the founding date is available.

  • Founders: Andrew Scott and Rob Scott

  • Key People:

  • Andrew Scott: Co-founder, two-time Golden Gloves State champion, responsible for creating Legends Boxing workouts.

  • Rob Scott: Co-founder

  • Headquarters: No specific headquarters location is provided. Multiple franchise locations exist.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Recognition: Known for innovative boxing fitness classes integrating USA Boxing techniques with total-body exercises.


Products and Services



Legends Boxing offers a range of boxing fitness classes designed for all skill levels, focusing on real boxing techniques and total-body conditioning.

High-level Product Description:


1. Boxing Fitness Classes
  • Description: Daily new 1-hour workouts led by certified coaches that incorporate boxing techniques and total-body conditioning.

  • Key Features:

  • No experience required: Designed for ages 12 and up, suitable for any fitness level.

  • Total-body workout that includes exercises like jumping rope, push-ups, squats, and heavy bag training.

  • Emphasizes real boxing techniques like footwork, punching, and self-defense.

  • Each class offers modifications and personal attention by certified coaches.


2. Rock Steady Boxing
  • Description: A non-contact, boxing-inspired fitness program specifically for people with Parkinson's Disease.

  • Key Features:

  • Focuses on improving balance, strength, agility, endurance, and cognitive function.


3. Mobile App
  • Description: An app designed to help members manage their classes and view workout history.

  • Key Features:

  • Easy class booking, viewing workout history, and account management.


Recent Developments



Product Launches and Features:


  • Franchise Opportunities: Expansion through franchise model with a ready-to-operate business model and support, facilitating wide geographical reach.

  • New Locations: Openings in Texas, North Carolina, and Utah regions, signaling growth in various markets.


Partnerships:


  • Partnership with ClubReady: To support rapid franchise growth with backend support services.


Organizational Changes:


  • Appointment of Scott Hatter: Named as President and COO, specializing in franchising and expansion.


Additional Information



  • Locations: Gyms available across multiple states including Utah, Texas, Michigan, Florida, and more.

  • Core Values:

  • BELONG: Creating a sense of community and family for members.

  • REAL: Emphasis on teaching real boxing skills and techniques.

  • RESULTS: Focus on achieving personal fitness goals with tangible outcomes.


Community Involvement:


  • Promotes events like "Fight Night" to engage members and showcase their skills.

  • Affiliations with programs like Rock Steady Boxing to support special populations such as individuals with Parkinson's.


Unique Selling Proposition:


  • Combines boxing fitness with personal empowerment, confidence building, and mental health benefits.

  • Franchise model offers significant opportunity in the rapidly growing boutique fitness industry.


No additional commentary or insights are derived beyond the information provided.