Overview
Leisure Rules Inc. is a husband and wife indie game development studio based in Markham, Ontario, Canada. Founded on December 6, 1994, the company has garnered a reputation within the mobile gaming industry, particularly in the iOS market. The studio specializes in creating games that integrate real-world interactive experiences with digital gameplay.
Leadership and Team
- Jim Cloughley: Founder, Artist, and Lead Tester. With around 30 years in software development, Jim is crucial to the artistic and testing aspects of the company.
- Vanessa Cloughley: Co-Founder and Lead Developer, charged with supervising the technical and developmental strategies of their game projects.
Key Projects
- Aliens versus Humans: A flagship game drawing inspiration from the classic X-Com strategy series, showcasing the studio's ability to blend nostalgic elements with contemporary gaming.
- Aliens versus Humans: Missions: An in-development sequel to the original, set to expand the gaming experience with new missions and challenges.
- Other projects include Secondstolive and Drops, highlighting the company's versatility in crafting both real-world and digital interactive experiences.
Contact Information
- Website: [aliensvshumansapp.com](http://aliensvshumansapp.com/)
- Press / Business Contact: [press@aliensvshumansapp.com](mailto:press@aliensvshumansapp.com)
- Social Media:
- Twitter: [@jcloughley](https://twitter.com/jcloughley)
Media and Community Engagement
Leisure Rules Inc. actively engages with its community through platforms like Instagram and YouTube. The company has been featured in articles such as "Saving human race family affair for Cloughley clan," illustrating their unique family-centric business approach.
Business Developments
Leisure Rules Inc. is experiencing growth with an expanding team, allowing for a broader scope of projects and continued dedication to innovation in game design and development.
Opportunities
The company's focus on interactive gaming experiences opens potential partnership avenues for businesses eager to use gamification for audience engagement. Their proven track record and ongoing project portfolio underscore their prominence in the indie game development industry.
Competitor Profiling
Primary Competitors
Leisure Rules Inc. navigates the event management and discovery platform sector, contending with several industry leaders:
1. AllEvents.in: An event discovery platform founded in 2011, headquartered in Ahmedabad, Gujarat. It generates $7.8 million in revenue and serves more than 15 million users worldwide. The platform supports 20 million event explorers monthly, offering listings in over 40,000 cities.
2. Bizzabo: Originating in 2011, Bizzabo offers cloud-based event management solutions for in-person, virtual, and hybrid events. With headquarters in New York and Tel Aviv and additional offices in Kyiv and London, the company employs over 300 people and generates $59.2 million in revenue.
3. Cvent: A staple in the meetings and events technology arena since 1999, it connects planners with more than 120,000 event planners and a network of over 300,000 hotels. Located in Tysons Corner, Virginia, Cvent is celebrated for its extensive ecosystem tailored for events and hospitality.
4. Eventbrite: Founded in 2006, Eventbrite operates in 180 countries, hosting over five million events annually. The platform supports event planning and ticket sales for around 850,000 creators globally.
Additional Competitors
- Eventzilla: Since 2009, Eventzilla has provided a cloud-based event registration and marketing platform for global usage, excelling in simplifying the organization of events such as conferences and fundraisers.
- Apple Leisure Group: Although primarily a hospitality and travel solutions provider, it indirectly competes by offering complementary leisure and travel services.
The industry landscape is centered around enabling seamless event experiences, utilizing technological advancements, and ensuring user engagement. Leisure Rules Inc. remains competitive through strategic collaborations and innovations, which are vital for enhancing its market standing.
