LO

Liberty Onesteel


Company: Liberty OneSteel (Rebranded as InfraBuild)



Overview


InfraBuild (formerly Liberty OneSteel) is Australia's leading vertically integrated steel manufacturing, distribution, and recycling business. Operating under the GFG Alliance umbrella, it employs over 5,000 people across more than 100 locations in Australia. InfraBuild is a crucial player in the steel industry, providing solutions for commercial and residential construction as well as infrastructure projects.

Products and Services


InfraBuild is the largest manufacturer and supplier of structural and reinforcing steel in Australia, offering a range of products that include:
  • Hot Rolled Structurals

  • Pipe and Tube

  • Rod

  • Reinforcing Bar

  • Wire Products

  • Rail


These products are integral to the construction of steel-framed and concrete-framed buildings, as well as various infrastructure projects.

Key Executives


  • Francisco Irazusta: CEO and Executive Director since October 2023. Over 25 years of global leadership in manufacturing, mining, and steel industries. Former Chairman and CEO of Tubos Reunidos.

  • Geoff Feurtado: Chief Financial Officer. Extensive financial operations experience in airlines and steel manufacturing.

  • Shane Murphy: Executive General Manager of Manufacturing. Over 31 years of leadership in mining, minerals processing, and steel manufacturing.

  • Sean Mannering: Executive General Manager of Distribution and Processing. Over 30 years in the steel industry, started at Tubemakers of Australia and held various roles at OneSteel/InfraBuild.

  • Craig Byrnes: Chief Human Resources Officer. Over 15 years of HR roles across services, mining, and construction sectors.

  • Paul Zuckerman: Executive General Manager of Recycling & Commercial. Leadership in the steel and building materials markets in USA, China, Australia, and New Zealand.

  • Kaushik Narayan: Executive General Manager of Strategy and Enterprise Services. Over 25 years in finance, M&A, customer service, sales, and IT.


Mission, Vision, and Core Values


  • Vision: To be a key partner to the Australian construction industry.

  • Mission: Safely delivering steel-based solutions on-time and on-budget.

  • Core Values: Sustainability, Family, and Change.


Historical Context


InfraBuild has a rich history affiliated with Liberty OneSteel and has participated in significant acquisitions and rebranding efforts:
  • Acquired seven major steelworks in Europe from ArcelorMittal, becoming the 8th largest steel manufacturer outside China.

  • Rebranded its east coast manufacturing, reinforcing, steel centre, and recycling businesses to InfraBuild in July 2019.


Competitive Edge


InfraBuild emphasizes innovation, sustainability, and safety, evident from their dedication to developing forward-thinking, sustainable, and certified steel solutions. The company uses state-of-the-art technology such as electric arc furnaces and blast furnaces to align with their mission of sustainability.

Notable Projects and Initiatives


  • EzyCommerce®: A platform simplifying transactions for InfraBuild's customers.

  • Safety Initiatives: Integral to the core value of 'Family', InfraBuild consistently focuses on achieving safety excellence across its operations.


Competitive Landscape



Key Competitors


1. Mukand Industries Limited:
  • Industry: Specialty Steel and Heavy Machinery

  • Headquarters: Mumbai, India

  • Employees: 2,400+

  • Key Details: Market leader in innovation within the Indian steel industry, notable for being the first indigenous Stainless-Steel Producer in India and producing Nuclear-Grade Stainless Steel.


2. Namasco Steel (Kloeckner Metals Corporation):
  • Industry: Steel and Metal Products Distribution

  • Headquarters: Roswell, Georgia, USA

  • Employees: 2,200+

  • Revenue: $1.1 billion

  • Key Details: Digital transformation leader in the steel industry, offers comprehensive services including procurement, warehousing, and processing with extensive North American distribution.


3. Russel Metals Inc.:
  • Industry: Metal Processing and Distribution

  • Headquarters: Mississauga, Ontario, Canada

  • Employees: 7,700

  • Revenue: €6.3 billion (parent company Klöckner & Co SE)

  • Key Details: One of North America's largest metals distribution companies, providing value-added processing and maintaining strong supplier relationships.


4. TME Group Pty Ltd:
  • Industry: Industrial Automation and Engineering Services

  • Headquarters: Geraldton, Australia

  • Employees: 1,001

  • Key Details: Offers engineering and project management services, focusing on electronic components and industrial automation.


5. RPMGlobal:
  • Industry: Mining Software, Consulting, and Training

  • Headquarters: Brisbane, Australia

  • Employees: Approximately 500

  • Revenue: $343 million

  • Key Details: Comprehensive software, advisory, and professional development solutions for the mining industry, specializing in mine design, planning & scheduling, simulation, financial budgeting, and asset management.


Contact and Location


Liberty Group Head Office
PO Box H302, Australia Square, NSW