Market Research Report: Live Graphic Systems (LIGR)



Company Overview



Name: Live Graphic Systems (LIGR)

Mission: LIGR is committed to simplifying the creation of high-quality sports broadcasts, eliminating the need for expensive hardware, designers, skilled graphics operators, or developers. The company serves sporting organizations and production companies, offering a self-serve platform, LIGR Live, to assist broadcasters, sports clubs, and streamers with producing and automating sports games globally.

Founded: 2016

Founders: Luke McCoy and Adam Burke

Key People:
  • Luke McCoy: Founder

  • Adam Burke: Founder


Headquarters: No information is available

Number of Employees: No information is available

Revenue of the Company: No information is available

Known For: LIGR is renowned for its all-in-one, cloud-based sports live-streaming solutions that integrate TV-quality sports graphics, in-game stats, advertising, and automated highlights.

Products



LIGR Live



Overview:
LIGR Live is an all-in-one, cloud-based sports live-streaming platform that allows users to create professional broadcasts without the need for additional production hardware or software.

Key Features:

  • Cloud-Based Solution: Entirely manageable in the cloud, with no need for hardware renderers or controllers.

  • Built-In Livestreaming: Enables direct streaming to platforms like Facebook, YouTube, and OTT services.

  • In-Game Graphics and Stats: Personalizes ready-made graphic themes to match brands.

  • Automatic Highlights: Facilitates real-time distribution of highlights to social channels.

  • Ads and Reporting: Incorporates integrated ad inventory with powerful reporting tools.


Monetization Tools



  • Automated Ad Displays: Automates sponsor ad displays, enhancing professionalism.

  • Integrated Canva Design: Design ads seamlessly with Canva.

  • Ad Tracking: Provides capabilities to track ad performance and generate detailed reports.


User Management



  • Collaboration Portal: Allows easy management of collaborators and users, setting permissions to streamline processes.

  • Access Portal for Teams: Empowers sports teams and clubs to manage assets like player lists and logos.


Scoring and Data



  • LiveScore App: Provides an intuitive app for live scoring, suitable for grassroots streaming.

  • Data Supplier Integration: Supports live data feeds from suppliers like Opta and Stats Perform to automate broadcasts.


Integrations



  • Broad Compatibility: Integrates with auto cameras, sports data suppliers, and streaming solutions like AWS Elemental MediaLive.


Recent Developments



  • 2024 AFL Partnership: LIGR Live continues its partnership with the Australian Football League (AFL) for enhanced streaming solutions.


  • SVG Europe Sponsorship: Joined SVG Europe as a Bronze Sponsor in June 2024.


  • Collaboration with Football in Australia: LIGR continues strong ties involving football ventures across Australia as of April 2024.


  • Innovations in Content Creation: Released a detailed blog on creating multi-angle highlights, emphasising new ways to engage fans and enhance broadcasts.


This report provides a comprehensive insight into Live Graphic Systems (LIGR) based on the current data available, focusing on their market stance, product offerings, and recent strategic developments within the sports broadcasting industry.