Company Market Research Report
Company Overview
- Name: LinkedIn Training for Brands, Businesses, and Ambitious People
- Mission: To help businesses and professionals elevate their presence on LinkedIn and master the art of converting lurkers on LinkedIn into real-life leads.
- Founded: 2018
- Founder: Michaela Alexis
- Key People: Michaela Alexis (Founder, Official LinkedIn Learning Trainer & Coach)
- Headquarters: Ottawa, Ontario, Canada
- Number of Employees: 1 employee
- Revenue: No information is available
- Known For: Providing professional training and coaching services focusing on LinkedIn strategies for personal branding and communications.
Products
Service Offerings
- LinkedIn Keynote Talks and Speaking Engagements:
- Delivers keynotes at major events globally, such as VidCon, INBOUND, and more.
- Training Workshops:
- The Ultimate Personal Branding and Social Media Workshop (4hrs)
- The Most Comprehensive LinkedIn Profile Optimization Workshop (4hrs)
- The Single-Day Masterclass (8hrs): Combines the above two workshops.
- LinkedIn Coaching:
- One-on-one coaching to improve LinkedIn profiles, content strategies, and presence.
- LinkedIn Courses and Masterclasses:
- Available through LinkedIn Learning, providing structured learning paths.
Key Features of These Offerings:
- Customizable workshop lengths to fit client needs.
- Focus on personal brand strategy and LinkedIn presence.
- Emphasis on engagement techniques and content creation.
- Practical tips and strategic advice for individuals and teams.
Recent Developments
- New Products Launched:
- Michaela Alexis recently announced her upcoming book "No Fear Networking: A Guide to Building Connections for the Socially Anxious Professional," set for release in February 2025.
- New Courses:
- Launched a new LinkedIn course on GetResponse, offering insights into profile optimization, content creation, and networking strategies.
- Partnerships:
- Utilizes platforms like GetResponse for course distribution, leveraging affiliate marketing to spread awareness.
- Offers courses via LinkedIn Learning.
- Additional Developments:
- Michaela Alexis engaged in developing AI-integrated features for LinkedIn to enhance recruitment and job coaching, currently active in select regions.
- Active development and sharing of LinkedIn strategic tips and insights through her LinkedIn page.
Note: For fields where no new features or partnerships were explicitly detailed, it is noted as "No information is available."