Company Research Report: Listening247
Company Overview
- Name: Listening247
- Mission: To revolutionize the way organizations harness the power of data intelligence.
- Founded: Established by Michalis A. Michael, initially as a small consulting firm called DMR.
- Key People:
- Michalis A. Michael (Founder & CEO)
- Peter Nathanial (Chairman)
- Darren Kramer
- Justin Stead
- Headquarters: Liberty House 222 Regent Street, W1B 5TR, London, United Kingdom
- Number of Employees: No information is available.
- Revenue: No information is available.
- Known For: Providing intelligent data solutions through innovative AI technology to empower businesses with actionable insights. Originally started as DMR and rebranded to listening247 to focus on Intelligent Data as a Service (IdaaS).
Products
- Listening247 Suite:
- Description: A comprehensive platform that provides real-time insights into brand conversations and market sentiment. It combines social listening, data analytics, and engagement tools to deliver valuable insights.
- Key Features:
- Over 100 proprietary AI models for data insight.
- Real-time social listening and analytics.
- Converts unstructured data into actionable insights.
- Customer sentiment and competitor interaction insights.
- DataVinci:
- Description: An AI-driven marketing solution integrated with listening247's suite to transform raw data into insights and content.
- Key Features:
- Generates strategic recommendations and social media content.
- Automates content creation and suggests actions tailored to the brand.
- Leverages generative AI for smarter decisions and consumer sentiment analysis.
- Communities247:
- Description: A tool that allows businesses to custom-build online communities for deeper engagement and insights.
- Key Features:
- Facilitates community building and engagement.
- Direct access to customer thoughts and preferences.
- Enhances marketing efforts and brand resonance.
- Engaging247:
- Description: A dynamic social media management platform with a focus on enhancing brand presence.
- Key Features:
- Scheduled posting and team collaboration.
- In-depth analytics for social media strategy optimization.
Recent Developments
- New Product Launches:
- Launched DataVinci in October 2024, a solution for intelligent data analysis and content creation.
- Rebranding:
- In September 2024, DMR rebranded to Listening247, emphasizing its focus on intelligent data as a service (IdaaS).
- Partnerships:
- Enhanced partnership opportunities for agencies and market research firms, offering integration of listening247's solutions into their service portfolios.
- Testimonials highlight successful integrations with companies like RTCentras, Noverna, and In On Africa (IOA).
- Technological Advances:
- Continuous evolution of AI-driven solutions like DataVinci to empower agencies with predictive analytics and trend anticipation capabilities.
- Industry Engagement:
- Participation in industry events such as the ESOMAR Congress 2024 underlines its commitment to staying at the forefront of market research and AI innovations.
In conclusion, Listening247 stands as an innovative leader in the intelligent data solutions sector, continually adapting and expanding its technological capabilities to meet the evolving demands of market research, brand management, and consumer engagement.