LiveAction Software Company Profile

Background

LiveAction Software, founded in 2007, specializes in network intelligence solutions that provide comprehensive visibility into network and application performance. The company's mission is to simplify network management and security through its advanced observability platform, enabling organizations to proactively address network issues before they impact business operations.

Key Strategic Focus

LiveAction's strategic focus centers on delivering a unified network intelligence platform that offers real-time monitoring, troubleshooting, and security for complex enterprise networks. The company's core objectives include:

Network Performance Monitoring: Utilizing products like LiveNX to provide visibility across physical, virtual, cloud, and SD-WAN infrastructures.

Packet Capture and Forensics: Through LiveWire, enabling rapid response and investigations into network performance and security issues.

Security Incident Detection and Response: Enhancing network security by integrating advanced threat detection capabilities.

LiveAction targets large enterprises and service providers, offering solutions that support network modernization and optimization initiatives.

Financials and Funding

LiveAction has secured significant funding to support its growth and innovation:

Series B Financing (February 2016): Raised $36 million led by Insight Venture Partners, with participation from Accelerate-IT Ventures and Cisco Investments.

Total Funding: Approximately $41.9 million over multiple funding rounds.

The capital has been utilized to expand global operations, accelerate product development, and enhance market penetration.

Pipeline Development

LiveAction has expanded its product portfolio through strategic acquisitions:

Savvius (June 2018): Enhanced packet capture and analysis capabilities.

CounterFlow AI (May 2021): Integrated network detection and response (NDR) capabilities, enabling encrypted traffic analysis for security incident detection and response.

These developments have strengthened LiveAction's offerings in network performance monitoring and security.

Technological Platform and Innovation

LiveAction's technological platform is distinguished by:

LiveNX: A network performance monitoring solution that provides visibility into network performance across various infrastructures, including physical, virtual, cloud, and SD-WAN.

LiveWire: A packet capture and forensics tool that enables rapid response and investigations into network performance and security issues.

ThreatEye NV: A solution that incorporates encrypted traffic analysis for security incident detection and response, leveraging machine learning and advanced analytics for automated root cause analysis and anomaly detection.

Leadership Team

Francine Geist, Chief Executive Officer: Appointed CEO in June 2022, Geist has over 25 years of experience in financial strategy and operations within B2B software and data companies. She previously served as LiveAction's CFO, COO, and President.

John McSherry, Chief Administration Officer and General Counsel: Provides legal and administrative oversight, ensuring compliance and strategic alignment.

Carlos Ferro, Senior Vice President and General Manager of International: Leads international operations and market expansion efforts.

Leadership Changes

In June 2022, Francine Geist succeeded Steve Stuut as CEO, with Stuut transitioning to Executive Chairman and board member. Geist's leadership has been instrumental in driving LiveAction's strategic direction and growth.

Competitor Profile

Market Insights and Dynamics

The network performance monitoring and diagnostics (NPMD) market is experiencing significant growth, driven by increasing network complexity and the need for enhanced security. Enterprises are investing in solutions that provide comprehensive visibility and proactive management of network performance and security.

Competitor Analysis

Key competitors in the NPMD space include:

ThousandEyes: Specializes in digital experience monitoring, providing insights into application delivery and network performance.

Versa Networks: Offers integrated security and networking solutions, focusing on SD-WAN and cloud security.

Rubrik: Provides data management and backup solutions with a focus on data security and compliance.

BMC Software: Delivers IT service management solutions, including network performance monitoring and automation.

Centerity: Offers unified IT performance analytics and business service management solutions.

Strategic Collaborations and Partnerships

LiveAction has established significant partnerships to enhance its offerings:

Cisco: Collaborated to integrate LiveAction's solutions with Cisco's IWAN, simplifying SD-WAN management for enterprise customers.

Insight Partners: Led the Series B financing round and continues to support LiveAction's growth initiatives.

Operational Insights

LiveAction's strategic acquisitions, such as CounterFlow AI, have expanded its capabilities in network security and performance monitoring. The company's focus on integrating advanced analytics and machine learning positions it competitively in the NPMD market.

Strategic Opportunities and Future Directions

The acquisition by BlueCat Networks in October 2024 presents opportunities for LiveAction to:

Integrate with BlueCat's DDI Solutions: Combining LiveAction's network observability with BlueCat's DNS, DHCP, and IPAM services to offer a comprehensive network management platform.