LumiQ: Company Market Research Report
Company Overview
Name:
LumiQ Inc.
Mission of the Company:
To make professional education enjoyable through engaging and convenient formats like podcasts.
Founded:
LumiQ started in January 2016 as Luminari, rebranded and pivoted to LumiQ in March 2021.
Founders:
No information is available.
Key People:
- Michael Kravshik: CPA, Co-founder & CEO
- Adam Bercovici: Co-founder & CRO
- Nima Nasoody: Chief Technology Officer
- Jesse Abrams: VP of Revenue
- Pam Forster: VP of Operations
Headquarters:
325 Front Street West, Suite 400, Toronto, ON M5V 2Y1, Canada
Number of Employees:
90+ team members and growing
Revenue:
No information is available.
Known For:
LumiQ is renowned for its innovative approach to continuing professional development (CPD) and continuing professional education (CPE) through podcasts that combine learning with entertainment, or "edutainment".
Products
CPD and CPE Content:
Description:
LumiQ provides a podcast and app-based platform that offers CPAs and other professionals engaging content for earning verifiable CPD/CPE credits. The content ranges from narratives, fireside chats, instructor-led sessions, and videos covering a wide range of topics and formats, including business case studies, technical skill tutorials, and leadership insights.
Key Features:
- Narrative Style: True-crime storytelling business cases.
- Fireside Chats: Casual interviews with experts in the field.
- Instructor-Led: Mimics a classroom environment for in-depth learning.
- Videos: Instructional content covering practical skills such as Excel and financial modeling.
Recent Developments
Strategic Partnerships:
- September 2024: LumiQ partnered with Vertu Capital, a leading private equity firm, which made a strategic investment in LumiQ.
User Milestones:
- May 2023: LumiQ’s platform surpassed 50,000 users across North America.
Fundraising:
- August 2022: LumiQ raised $5 million to continue its expansion in the U.S.
- March 2021: LumiQ secured $1.1 million in funding which facilitated the company's rebranding and transition from Luminari to LumiQ.
Platform Launches:
- January 2022: LumiQ launched its services in the U.S., becoming registered with the National Association of State Boards of Accountancy (NASBA).
New Product Features:
No specific new features added to existing products are mentioned in the available information.
New Products Launched:
No specific new products are mentioned in the available information.
New Partnerships:
No information is available on additional partnerships beyond the strategic partnership with Vertu Capital.
Additional Company Information:
Benefits and Perks:
LumiQ offers several competitive benefits to its employees:
- Hybrid work style with both remote and office options.
- Nomad policy allowing employees to work from anywhere in the world for up to 4 weeks per year.
- Comprehensive health benefits.
- Monthly social events and flexible working arrangements.
- A strong emphasis on continuous learning and development.
Values:
LumiQ emphasizes strong values including market intimacy, transparency, ownership, community, and a commitment to building an enjoyable learning environment.
