Mad Old Nut Productions Company Profile
Background
Mad Old Nut Productions (MONP) is a full-service post-production, editorial suite, and Avid rental facility with offices in Hollywood, Beverly Hills, and New York City. Founded in 2007 by film and television producer Todd Ulman, the company specializes in creating unique, flat-rate packages for a comprehensive range of services, offering high-quality solutions at significantly lower price points compared to larger competitors. MONP's mission is to provide innovative solutions that expand creative freedom, deliver top-notch service to eliminate headaches, and offer incredible value for production dollars.
Key Strategic Focus
MONP's strategic focus centers on leveraging cutting-edge technology to streamline post-production workflows, thereby reducing expenses and enhancing efficiency. The company offers a variety of services, including:
- Avid Rentals: High-performance Avid editing systems set up at clients' locations or MONP facilities, backed by robust support.
- Dailies Services: Utilizing DaVinci Resolve coupled with Avid Symphony to produce top-quality dailies efficiently.
- Color Correction: Maintaining native media formats through the grading process using DaVinci Resolve, allowing colorists to utilize the most dynamic range possible.
- MON Box: Proprietary systems and services providing options for color adjustment, dailies creation, footage distribution, and real-time video streams for remote sessions.
Financials and Funding
Specific financial details and funding history for MONP are not publicly disclosed. However, the company operates with a focus on cost efficiency, offering flat-rate pricing for a range of post-production products and services, which suggests a stable financial strategy aimed at providing value to clients.
Pipeline Development
While MONP does not have a traditional product pipeline, the company continually develops and enhances its service offerings. Notably, during the early stages of the COVID-19 pandemic in March 2020, MONP introduced "Apart But Together" (ABT), a lagless remote editing solution designed to emulate the experience of the cutting room, allowing editors to work seamlessly from home or office environments.
Technological Platform and Innovation
MONP distinguishes itself through the development and implementation of proprietary technologies and innovative methodologies:
- Apart But Together (ABT): A remote editing solution that recreates a shared storage experience anywhere, enabling editors to move between home and office systems seamlessly, with features like bin sharing and bin locks, all while maintaining security and eliminating lag inherent to traditional remote desktop workflows.
- Avid NEXIS | E2 SSD: Integration of high-performance storage solutions to build high-resolution finishing workflows, allowing for rolling onlines with pre-color correcting and grading during the editorial process, thereby reducing production schedules by weeks.
Leadership Team
- Todd Ulman: Founder, Chairman & CEO, and Head of Sales. Todd began his career as an Associate Producer at Warner Brothers Television and founded MONP to help creative professionals through innovative use of technology.
- Dr. Andrew Goodney, PhD: Chief Technology Officer. With a background in digital imaging engineering and a Ph.D. in computer science from the University of Southern California, Andrew joined MONP in 2015, bringing expertise in pioneering film, television, and VFX technologies.
- Rob Smith: Director of Operations. With over twenty years of experience in solving technical problems and managing post operations, Rob has held positions such as Vice President of Operations at LaserPacific Media Corporation before joining MONP.
Leadership Changes
There have been no recent significant changes or appointments within MONP's leadership team.
Competitor Profile
Market Insights and Dynamics
The post-production industry is characterized by rapid technological advancements and a growing demand for efficient, high-quality content delivery. Companies that can offer innovative solutions and adapt to changing client needs are well-positioned to succeed.
Competitor Analysis
Key competitors in the post-production industry include:
- Deluxe Entertainment Services Group: Offers a comprehensive range of post-production services, including digital distribution and localization.
- Technicolor: Provides services in visual effects, animation, and post-production for film and television.
- Company 3: Specializes in color correction, finishing, and sound services for feature films, commercials, and television.
These competitors focus on delivering high-quality post-production services, often leveraging advanced technologies and extensive industry experience.
Strategic Collaborations and Partnerships
MONP has collaborated with Avid Technology to implement the Avid NEXIS | E2 SSD, enhancing their high-resolution finishing workflows and enabling more efficient production processes.
Operational Insights
MONP's strategic considerations include:
- Technological Innovation: Continuous development of proprietary technologies like ABT to meet evolving client needs.
- Cost Efficiency: Offering flat-rate pricing and eliminating overages to provide value to clients.
- Client-Centric Approach: Focusing on top-notch service to eliminate client headaches and expand creative freedom.
Strategic Opportunities and Future Directions
MONP's strategic roadmap includes:
- Expansion of Remote Editing Solutions: Further development and refinement of ABT to cater to the increasing demand for remote work capabilities.
- Technological Advancements: Continued investment in cutting-edge technologies to enhance service offerings and maintain a competitive edge.
- Market Expansion: Exploring opportunities to expand services to new markets and client segments.
Contact Information
- Website: madoldnut.com
- Social Media:
- Facebook: MadOldNutProductions
- Instagram: madoldnut
- Twitter: madoldnut
- Headquarters: Los Angeles, California, United States