Made on Earth Games: Company Profile

Background

Company Overview

Made on Earth Games is a mobile game development company founded in 2021, headquartered in Camden, Delaware, USA. The company is dedicated to delivering high-quality art, deep creative gameplay, and modern technologies to mobile devices worldwide. With a mission to provide exceptional gaming experiences, Made on Earth Games emphasizes a collaborative environment where team members significantly contribute to the final product and the company's overall success.

Mission and Vision

The company's mission is to combine high-quality art, deep creative gameplay, and modern technologies to deliver amazing game experiences to mobile devices across the world. Their vision is to make the 4X strategy genre accessible and understandable to a broader audience, ensuring that every player feels valued and represented.

Key Strategic Focus

Core Objectives

Made on Earth Games focuses on developing immersive and engaging strategy games that break down barriers between devices, enabling a wider audience to enjoy complex strategy gaming. Their primary objective is to revolutionize the 4X strategy genre by offering accessibility and engagement to a diverse audience.

Areas of Specialization

The company specializes in the 4X strategy genre, which encompasses exploration, expansion, exploitation, and extermination. Their flagship product, Everbright, is designed to provide an intuitive user interface, a compelling storyline, and a unique art style, promoting diversity and acceptance through its unique approach to characters.

Key Technologies Utilized

Made on Earth Games integrates modern technologies, including artificial intelligence, into their art style and game development processes. This approach aims to enhance efficiency and creativity, ensuring high-quality game production.

Primary Markets Targeted

The company targets the mid-core mobile gaming market, focusing on players who seek deep and engaging strategy games that are accessible and understandable. Their games are designed to cater to different levels of player engagement, making the 4X strategy genre more approachable to a broader audience.

Financials and Funding

Funding History

In August 2023, Made on Earth Games raised $3.25 million in seed funding. The funding round was led by GEM Capital, with participation from The Games Fund, Raga Partners, and Heracles Capital.

Utilization of Capital

The capital raised is intended to support the launch of their new 4X strategy game, Everbright, indicating an expansion of their product line. The ability to secure such funding suggests investor confidence in the company's potential and business model within the competitive gaming industry.

Pipeline Development

Key Pipeline Candidates

The company's flagship product is Everbright, a mobile 4X strategy game currently in closed beta. Everbright aims to revolutionize the 4X strategy genre by offering accessibility and engagement to a diverse audience.

Stages of Development

Everbright is currently in closed beta, with plans for a soft launch in the near future. The game is designed to provide an intuitive user interface, a compelling storyline, and a unique art style, promoting diversity and acceptance through its unique approach to characters.

Target Conditions and Timelines

The company aims to make the 4X strategy genre accessible and understandable to a broader audience. With their 'Layered Cake' design principles, they aim to create gameplay that is both accessible and deep, catering to different levels of player engagement.

Technological Platform and Innovation

Proprietary Technologies

Made on Earth Games integrates artificial intelligence into their art style and game development processes, enhancing efficiency and creativity. This approach ensures high-quality game production and sets the company apart in the industry.

Significant Scientific Methods

The company employs 'Layered Cake' design principles to create gameplay that is both accessible and deep, catering to different levels of player engagement. This methodology ensures that the 4X strategy genre is approachable to a broader audience.

Leadership Team

Executive Profiles

Yuriy Krasilnikov: Co-Founder, Chief Executive Officer & Managing Director. Former Vice President of Belka Games, played a pivotal role in the company’s growth and brand development, as well as establishing key partnerships with industry giants such as Apple, Google, and Amazon.

Alexey Ilin: Co-Founder & Chief People Officer. Has a successful track record in game development, having launched critically acclaimed titles recognized as products of the year by Apple and Google.

Sebastian Szczygiel: Advisor. Former CMO and co-founder of Huuuge Games, serves as an advisor, guiding the marketing strategies of the Made on Earth Games team.

Leadership Changes

There have been no recent significant changes or appointments within the company's leadership team.

Competitor Profile

Market Insights and Dynamics

The mobile gaming industry is highly competitive, with numerous companies vying for market share. The 4X strategy genre, in particular, has inherent appeal but can be challenging to grasp, presenting an opportunity for companies like Made on Earth Games to innovate and capture a broader audience.

Competitor Analysis

Key competitors in the mobile 4X strategy game market include:

Scopely: A mobile-first video game developer and publisher known for games like Star Trek Fleet Command.

Plarium Global: Develops mobile and social games, including the 4X strategy game Vikings: War of Clans.

GDEV: An international gaming company with a portfolio of mobile and social games.

RiverGame: A Chinese game developer focusing on mobile strategy games.

Tap4Fun: A Chinese game developer known for mobile strategy games like Invasion: Modern Empire.

These competitors have established themselves in the market with successful titles and significant user bases.

Strategic Collaborations and Partnerships

Made on Earth Games has secured funding from notable investors, including GEM Capital, The Games Fund, Raga Partners, and Heracles Capital. These partnerships provide financial support and strategic guidance, strengthening the company's market position and innovation capacity.

Operational Insights

The company operates with development offices in Paphos, Cyprus, and Tashkent, Uzbekistan, in addition to its headquarters in Camden, Delaware. This multinational presence allows Made on Earth Games to leverage diverse talent and perspectives, contributing to their innovative approach to game development.

Strategic Opportunities and Future Directions

Made on Earth Games aims to modernize the 4X strategy genre for both hardcore and mid-core mobile audiences. By focusing on building strong intellectual property that extends beyond games and integrating AI into their art style, the company positions itself to achieve future objectives and expand its market presence.