Company Research Report: MadKudu Inc.



Company Overview



  • Name: MadKudu Inc.

  • Mission: No information is available.

  • Year Founded and Founders: No information is available.

  • Key People:

  • Sam Levan, CEO

  • Francis Brero, CPO

  • Maxime Gaudin, CTO

  • Additional notable team members include Margo Rey (Senior Product Manager), Max Paulus (Head of Solution Architecture), and Hayden Anderson (Account Executive).

  • Headquarters: No information is available.

  • Number of Employees: 40+

  • Revenue: No information is available.

  • Known For: MadKudu is known for its sophisticated AI-powered solutions to enhance signal-based selling, helping B2B GTM teams make the best use of buyer signals to improve pipeline generation and sales productivity.


Products



1. Signal Based Selling
  • Description: Helps teams transform buyer signals into concrete actionable insights to better engage prospective clients.

  • Key Features:

  • Streamlining communication channels.

  • Minimal reliance on multiple dashboards.


2. Signal Based Playbooks
  • Description: Provides tailored prospecting playbooks driven by buyer signals.

  • Key Features:

  • Customizable playbooks.

  • Integrated within Salesforce for seamless use.


3. AI Scoring
  • Description: Utilizes explainable AI to score accounts and leads, improving targeting accuracy.

  • Key Features:

  • Dual scoring for leads and accounts.

  • Better prediction of sales opportunities than point-based models.


4. Integrations
  • Description: Facilitates connections with existing software solutions.

  • Key Features:

  • Compatibility with tools like Salesforce, ZoomInfo, Apollo, etc.


Recent Developments



  • Acquisition of Breadcrumbs:

  • In a strategic move to bolster their signal-based selling framework, MadKudu acquired Breadcrumbs.io, a B2B marketing predictive analytics platform. The founders of Breadcrumbs include Armando Biondi, Gary Amaral, and Massimo Chieruzzi.


  • New Product and Feature Announcements:

  • Announced the MadKudu Prospecting Playbook Analytics—a new tool aimed at enhancing sales teams' performance using playbook data.

  • Launched a multi-threading contact discovery feature designed to improve the contact discovery process.

  • Introduced MadKudu Copilot, which aims at making sales reps more effective by integrating AI-driven insights into their workflows.


  • New Partnerships:

  • Collaborated with Outreach to integrate AI into their platform, providing sellers with better workflows resulting in more informed and productive sales interactions.


Additional Information



  • Team and Culture:

  • MadKudu prides itself on a diverse and inclusive workforce with employees from over eight nationalities. The company culture emphasizes resilience, authenticity, and lifelong learning.


  • Market Impact:

  • MadKudu claims their solutions have led clients to report significant enhancements in their operations, with some customers noting increased pipeline and expanded revenue streams.


  • Open Positions:

  • Currently, MadKudu is looking to hire for positions in product operations, fullstack engineer, associate product manager intern, and machine learning intern, primarily based in France.


This report has been compiled based solely on the data provided, hence, some of the fields were marked as "No information is available" where necessary information was not provided.