Company Profile: Mae Reedy Build + Design

Background

Overview

Mae Reedy Build + Design is an award-winning general contracting firm based in Plano, Texas, specializing in whole-home renovations, kitchen and bathroom remodels, and flood restorations. The company is renowned for delivering custom solutions through expert craftsmanship and a seamless design-build process.

Mission and Vision

The firm's mission is to transform clients' homes into beautiful, functional, and meaningful spaces. Their vision centers on providing a stress-free renovation experience, ensuring that every project reflects the unique needs and desires of their clients.

Primary Area of Focus

Mae Reedy Build + Design focuses on comprehensive home renovations, including kitchen and bathroom remodels, whole-home transformations, and flood restorations. They emphasize a design-driven approach that combines aesthetic appeal with practical functionality.

Industry Significance

The company has established itself as a significant player in the Dallas-Fort Worth remodeling industry, recognized for its commitment to quality, client satisfaction, and innovative design solutions. Their work has been featured in reputable publications such as Apartment Therapy and Houzz, highlighting their influence and reputation in the industry.

Key Strategic Focus

Core Objectives

Client-Centric Approach: Prioritizing client needs to create personalized and meaningful living spaces.

Quality Craftsmanship: Ensuring high standards in construction and design to deliver lasting value.

Seamless Process: Providing a smooth design-build experience from concept to completion.

Specific Areas of Specialization

Whole Home Renovations: Transforming entire residences to meet modern standards and client preferences.

Kitchen and Bathroom Remodels: Upgrading these essential spaces with innovative designs and functional layouts.

Flood Restorations: Addressing and repairing flood-damaged areas with expertise and care.

Key Technologies Utilized

While specific technologies are not detailed, the firm's design-build process likely incorporates advanced project management tools, 3D modeling software, and sustainable building practices to enhance efficiency and quality.

Primary Markets Targeted

Mae Reedy Build + Design primarily serves homeowners in the Dallas-Fort Worth metroplex, including areas such as Plano, Frisco, Dallas, McKinney, Prosper, and Allen.

Financials and Funding

Specific financial details, including total funds raised and recent funding rounds, are not publicly disclosed. The company operates as a self-owned entity, focusing on organic growth and reinvestment into its operations and projects.

Pipeline Development

As a design-build firm, Mae Reedy Build + Design's "pipeline" consists of ongoing and upcoming renovation projects. While specific project timelines are not publicly detailed, the company maintains a waitlist of 3-6 weeks for new projects, indicating a strong demand for their services.

Technological Platform and Innovation

Proprietary Technologies

The company emphasizes a design-driven approach, likely utilizing advanced design and project management tools to ensure precision and client satisfaction.

Significant Scientific Methods

While specific scientific methodologies are not detailed, the firm's focus on quality craftsmanship suggests the use of industry best practices and standards in construction and design.

Leadership Team

Mae Reedy: Founder, CEO, Principal Designer, and General Contractor. With a background in construction and a degree in art, Mae leads the team with a design-driven method, focusing on creating customized spaces that meet clients' unique needs.

Loretta Medina-Torres: Chief Operations Officer. Loretta oversees day-to-day operations, project management, and ensures efficient execution of projects, coordinating various aspects to maintain high standards.

Angela Loertscher: Marketing Director. Angela focuses on creating visually engaging and user-friendly marketing materials, developing content strategies, and building the company's brand presence.

Veronica Hackett: Design and Production Manager. Veronica combines her passion for creativity with a heart for helping others, contributing to the creation of inspiring and functional spaces.

Anna Gomez: Designer and Project Manager. Anna brings her passion for design and project management to the team, helping clients achieve their dream spaces through thoughtful design and coordination.

Stella Schmitt: Designer and Project Manager. Stella focuses on creating unique and inspiring spaces, viewing each home as a canvas waiting to tell its story.

Denise Mitchell: Designer and Project Manager. Denise brings a strong background in product selection and client-focused decision-making, helping clients reimagine their spaces in beautiful and livable ways.

Jarrad Bacon: Client Experience and Project Coordination Support. Jarrad is dedicated to helping clients achieve creative and unique spaces that reflect their personalities and needs.

Jocelyn Loertscher: Designer and Marketing Coordinator. Jocelyn focuses on sharing the company's transformations, offering practical tips, and providing a behind-the-scenes look at ongoing projects.

Claudia Lugo: Designer. Claudia is passionate about creating spaces that are not only beautiful but deeply personal, viewing each home as a living masterpiece that tells its own story.

Keely Ohlhauser: Client Experience Specialist. Keely shares the beauty and expertise of the company's work, crafting compelling narratives that highlight the unique stories behind each project.

Megan Cassano: Operations Manager. Megan combines her love for design with her expertise in operations, supporting the process, streamlining workflows, and helping the team focus on creating beautiful, thoughtful spaces.

Leadership Changes

No recent significant changes or appointments within the company's leadership have been publicly disclosed.

Competitor Profile

Market Insights and Dynamics

The Dallas-Fort Worth area is a competitive market for home renovation and remodeling services, with numerous firms offering similar services. The demand for quality remodeling is high, driven by homeowners seeking to enhance their living spaces.

Competitor Analysis

Key competitors in the region include firms like Jackson Design & Remodeling in San Diego, California, and HDR Remodeling, Inc. in Emeryville, California. These companies offer comprehensive remodeling services and have established reputations in the industry.

Strategic Collaborations and Partnerships

Specific collaborations or partnerships are not publicly detailed. However, the company's active involvement in industry organizations such as NARI, IDS, and NKBA suggests a commitment to networking and collaboration within the industry.

Operational Insights

Mae Reedy Build + Design differentiates itself through its integrated design-build approach, combining design and construction under one roof to ensure seamless communication and execution. This strategy minimizes potential conflicts and enhances project efficiency. The company's focus on quality craftsmanship, client satisfaction, and innovative design solutions positions it as a strong competitor in the Dallas-Fort Worth remodeling market.

Strategic Opportunities and Future Directions

The company has opportunities to expand its market presence by leveraging its award-winning reputation and client-centric approach. Potential avenues include increasing marketing efforts, exploring new service offerings, and expanding into adjacent markets. By continuing to deliver high-quality, personalized remodeling services, Mae Reedy Build + Design is well-positioned to achieve sustained growth and success in the industry.