ML

Mahindra First Choice Wheels Ltd

www.mahindrafirstchoice.com link_icon

Company Research Report: Mahindra First Choice Wheels



Company Overview



  • Name: Mahindra First Choice Wheels

  • Mission: To transform the automotive landscape by making transactions simple, efficient, transparent, and equitable. The aim is to be India’s largest, fastest growing, and most customer-centric auto-tech company by 2025.

  • Founded: No information is available

  • Key People:

  • Rajeev Dubey, Chairman

  • Ashutosh Pandey, CEO

  • Abhishek Agarwal, Marketing Head

  • Prasad Palla, Chief Technology Officer

  • Ashish Diwanji, Vice President - Finance

  • Shivin Tikoo, Head - Human Resources

  • G Praveenkumar, CBO – Services & AutoKart

  • Kingshuk Sanyal, CBO - Retail

  • Headquarters: 602, 6th Floor, Tower - B, Embassy 247, Vikhroli (West), Mumbai

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Known For: India's leading organization in the pre-owned auto business by organizing the market by aggregating demand and supply. It has the largest pan-India used car retailing network and a significant share in enterprise solutions for banks, NBFCs, insurance companies, and OEMs.


Products



Car Buying


  • Description: Mahindra First Choice Wheels offers a platform for buying used cars with a convenient process that allows customers to choose and purchase cars from home.

  • Key Features:

  • India's largest collection of certified used cars.

  • Test drive reservation with a 100% refundable deposit.

  • Home delivery with a 7-day easy returns guarantee.

  • 2-year warranty, buyback guarantee, and free roadside assistance.


Car Selling


  • Description: An easy and quick process for individuals to sell their used cars.

  • Key Features:

  • Free home inspection.

  • Prompt quote valid for 24 hours.

  • Instant payout on the same day.


Services and Solutions for Businesses


  • Description: End-to-end vehicle management solutions for financial institutions, insurance companies, OEMs, and fleet companies.

  • Key Solutions:

  • Inspection and pricing

  • Yard management

  • Vehicle auctioning

  • Digital and media solutions


Recent Developments



  • Recent Developments:

  • Expansion with the largest used car retailing network and large procurement partnerships.

  • Continuously enhancing the user experience on the #2 auto-content portal (carandbike.com).


  • New Products Launched: No specific information is available on new product launches.


  • New Features Added to Existing Products: No specific information is available on new features added.


  • New Partnerships:

  • Mahindra First Choice Wheels has garnered investments from Cox Automotive, Valiant Capital, and Phi Capital which supports their strategy and growth.


Conclusion



Mahindra First Choice Wheels is solidifying its position as a leader in the Indian used car market with a robust business model involving a vast network, customer-centric services, and innovative technological solutions. While specific financials and foundation details were not available, the company’s strategic partnerships and leadership indicate a prominent role in reshaping India’s pre-owned automotive market.

For more details and inquiries, visit their website or contact their 24x7 Helpline at 9930565555.

Note: Certain specific financial and foundational details are currently unavailable in the provided data.