MakePlace Company Profile

Background

Overview

MakePlace is a prominent Egyptian real estate developer, established in 2014 by Eng. Khaled Saeed. The company has developed a robust portfolio of 11 projects, with an inventory valued at 11 billion Egyptian pounds. Notable collaborations include Cloud Nine with Palm Hills and recent launches of mixed-use buildings, Radium and Atom, in prestigious areas of New Cairo.

Mission and Vision

MakePlace aims to redefine urban living by delivering innovative and sustainable real estate solutions that cater to the evolving needs of modern communities. The company's vision is to be a leading developer in Egypt, known for quality, integrity, and customer-centricity.

Primary Area of Focus

The company specializes in mixed-use developments, integrating commercial, residential, and medical facilities to create vibrant, self-sustained communities.

Industry Significance

MakePlace has significantly contributed to the Egyptian real estate sector by introducing modern design concepts and sustainable practices, setting new benchmarks for quality and innovation.

Key Strategic Focus

Core Objectives

Deliver high-quality, sustainable developments that enhance urban living.

Expand market presence through strategic partnerships and innovative projects.

Maintain a customer-centric approach, ensuring satisfaction and long-term relationships.

Specific Areas of Specialization

Mixed-use developments combining residential, commercial, and medical spaces.

Sustainable building practices and green architecture.

Urban regeneration projects that revitalize existing areas.

Key Technologies Utilized

Building Information Modeling (BIM) for efficient project planning and execution.

Smart building technologies for enhanced energy efficiency and automation.

Primary Markets Targeted

New Cairo and surrounding areas.

High-demand urban zones seeking integrated living solutions.

Financials and Funding

Funding History

Specific details regarding total funds raised and recent funding rounds are not publicly disclosed.

Notable Investors

Information about individual investors is not publicly available.

Intended Utilization of Capital

Capital is primarily allocated towards land acquisition, project development, and infrastructure enhancement to support ongoing and upcoming projects.

Pipeline Development

Key Pipeline Candidates

Radium Mall New Cairo: A mixed-use development featuring commercial, administrative, and medical units, strategically located near Al Rehab City.

Atom Mall New Cairo: A comprehensive project offering commercial, administrative, and medical units, situated adjacent to the American University in Cairo.

Stages of Development

Radium Mall New Cairo: Currently in the construction phase, with completion expected in 2026.

Atom Mall New Cairo: In the planning and design phase, with construction slated to commence in 2026.

Target Conditions

Both projects aim to address the growing demand for integrated urban spaces that combine residential, commercial, and medical facilities in New Cairo.

Anticipated Milestones

Radium Mall New Cairo: Completion and handover of units in 2026.

Atom Mall New Cairo: Completion and handover of units in 2027.

Technological Platform and Innovation

Proprietary Technologies

While specific proprietary technologies are not detailed, MakePlace emphasizes the use of advanced construction techniques and sustainable materials to enhance building performance and longevity.

Significant Scientific Methods

Sustainable Design Practices: Incorporating green building standards to minimize environmental impact.

Smart Building Integration: Utilizing IoT devices for energy management and automation.

Leadership Team

Eng. Khaled Saeed: Founder and CEO. With extensive experience in real estate development, he has been instrumental in establishing MakePlace as a leading developer in Egypt.

Leadership Changes

No recent significant changes or appointments within the company's leadership have been publicly reported.

Competitor Profile

Market Insights and Dynamics

The Egyptian real estate market is experiencing growth, driven by urbanization and a rising middle class. Developers are focusing on mixed-use projects to meet the demand for integrated living spaces.

Competitor Analysis

Palm Hills Developments: A major competitor known for large-scale residential and commercial projects.

City Edge Developments: Specializes in mixed-use developments and urban regeneration projects.

Strategic Collaborations and Partnerships

MakePlace has collaborated with Palm Hills Developments on the Cloud Nine project, combining expertise to deliver high-quality developments.

Operational Insights

MakePlace differentiates itself through a customer-centric approach, focusing on quality, sustainability, and integrated community living.

Strategic Opportunities and Future Directions

The company plans to expand its portfolio by exploring new urban areas and enhancing existing projects with innovative technologies to meet evolving market demands.