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Mark Gonsenhauser'S Rug & Carpet Superstore

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Market Research Report: Mark Gonsenhauser's Rug & Carpet Superstore



Company Overview


  • Name: Mark Gonsenhauser’s Rug & Carpet Superstore

  • Mission: To provide the most extensive selection of oriental, decorative, and modern rugs along with unparalleled customer service and expert cleaning and repair services.

  • Foundation: Established in 1936.

  • Founder: Specific founder not mentioned, but it is a third-generation business.

  • Key People: Mark G., Christian, Rhonda, Alex, Bonnie

  • Headquarters: 4153 Virginia Beach Blvd, Virginia Beach, VA 23452

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Company Known For: Being the oldest and largest decorative and oriental rug and carpet showroom in Hampton Roads. Noted for its extensive inventory, specialized rug cleaning, and repair services.


Products


Rugs


  • Offerings: Hand-made and machine-made rugs from around the world, including national brands such as Karastan, Nourison, Stanton, and Momeni.

  • Key Features:

  • Wide range of styles, sizes, colors, and shapes.

  • Custom sizing and color options available.

  • Price Match Guarantee ensuring competitive rates.


Services


  • Rug Cleaning & Repair: Professional cleaning, repair, and restoration services including oriental rug appraisal, binding, serging, heavy dusting, pet urine extraction, and mothproofing.

  • Carpet Sales & Customization: Offering a variety of carpets in wool, nylon, and blends tailored to customer preferences and budgets.

  • In-Home Trial: 3-day in-home trial for customers to test rugs in their personal space and lighting with current décor.


Additional Products


  • Carpet & Flooring: Carpets, stair runners, and luxury vinyl plank (LVP) flooring.

  • On Approval Rugs: Allows customers to take rugs home to determine suitability in their space before purchase.


Recent Developments


  • New Products: No specific new products launched mentioned.

  • New Features:

  • Introduction of a no-pressure shopping experience.

  • Expanded virtual tools for customization and design consultation.

  • Partnerships: Collaboration with Ethan Allen for furniture and design integration.

  • Promotions:

  • Offers like 20% off on rug cleaning services.

  • Frequent sales events that provide significant discounts.


Customer Reviews & Feedback


  • The store has maintained a strong reputation with positive reviews highlighting:

  • Exceptional customer service and knowledgeable staff.

  • Effective home trial policy for rugs.

  • Superior cleaning and repair services.

  • Wide product selection and fair pricing.


Conclusion


Mark Gonsenhauser’s Rug & Carpet Superstore continues to stand out in the Virginia Beach area as a leading provider of quality rugs and carpets, coupled with excellent customer service and in-depth expertise in rug care and maintenance. The store provides a vast array of products, bespoke services, and a unique shopping experience that emphasizes customer satisfaction and assurance.