Market Research Report: M.M.I.G. Inc.
Company Overview
- Name: Marketing and Media International Group Inc. (M.M.I.G. Inc.)
- Mission: To promote multiculturalism through entertainment, bridging the gap between cultures through the beauty of diversity.
- Founder: Edwige Dazogbo, who is a Canadian Citizen Entrepreneur from Benin in West Africa.
- Key People:
- Edwige Dazogbo: Founder and CEO. She has over 16 years of experience in Project Management, Sales, Marketing, Fashion, and Business Administration.
- Headquarters: No information is available about the specific location.
- Number of Employees: No information is available.
- Revenue: No information is available.
- Core Business Focus: The company is primarily recognized for fostering multicultural entertainment. Their offerings include magazines, TV, radio, and a boutique, all of which emphasize multicultural themes and diversity.
Products
1. Magazine: Edwige Magazine
- Description: Celebrates lifestyle, fashion, and arts across diverse cultures.
- Features: Showcases various cultural lifestyles that enrich life.
2. Television: EdgyTV
- Description: Provides original multicultural programming that includes reality, scripted, and documentary-style shows.
- Features:
- Offered through VisionTV on Freeview 264.
- Includes a mix of 30% external and 70% local productions, with content from Canada and the US.
- Programs span news, music videos, fashion, Nollywood, Hollywood, and Bollywood films.
- Special features like celebrity interviews, reality TV, and manga anime.
3. Radio:
- Description: Delivers music and podcasts that focus on multicultural subjects and discussions related to current news.
- Features: Represents a medium for diverse musical and podcast content addressing multicultural themes.
4. Boutique eShop
- Description: Offers cultural art and fashion items.
- Products Overview:
- Art: Items inspired by different cultures.
- Bags: Unique cultural design bags.
- Cosmetics: Culturally inspired cosmetics.
- T-Shirts: Trendy designs, such as the Mama Benz tee shirt inspired by African women.
Recent Developments
- New Products or Features: No explicit new products or features have been described, but the "Music & Podcasts" section states "coming soon," indicating upcoming content.
- Partnerships: The available information does not mention any new partnerships.
- Additional Information:
- There is mention of TV broadcasts coming soon on satellite platforms such as EUTELSAT 9B, MEASAT-3, and Galaxy 19.
Other Information
- Notable Quotations:
- "The idea is to join the different cultures through the beauty of diversity!"
- "It is not our differences that divide us, it is our inability to recognize, accept and celebrate those differences."
- "The beauty of this world lies in the diversity of its people."
The report reflects the available data regarding M.M.I.G. Inc., detailing the mission, offerings, and recent activities while highlighting the company's commitment to cultural diversity and multicultural entertainment across various media platforms.