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Martha Stewart Living Omnimedia

www.marthastewart.com link_icon

Martha Stewart Company Research Report





Company Overview



  • Name: Martha Stewart Living Omnimedia

  • Mission: To teach and inspire people to design the life they want, by embracing curiosity, innovation, and a boundary-breaking spirit.

  • Founded: The company was founded by Martha Stewart. Initial establishment of her brand began in 1982, with Martha Stewart Living launching in 1990.

  • Founder: Martha Stewart, an entrepreneur, best-selling author, and television show host.

  • Key People:

  • Allie Giordano: General Manager, responsible for brand performance and business strategy.

  • Melissa Breyer: Editorial Director, overseeing all content creation.

  • Abbie Harrison: Associate Editorial Director.

  • Headquarters: Dotdash Meredith offices at 225 Liberty St, 6th Floor, New York, NY 10281.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: Lifestyle brand recognized for its influential magazines, books, and home goods. The company also encompasses successful merchandising for home products sold at multiple retail and online outlets.




Products



  • What Products Do They Offer:

  • Martha Stewart Living Omnimedia offers lifestyle content across food, home design, gardening, weddings, DIY, health, and wellness.

  • Branded merchandise related to home products.


  • High-Level Description and Key Features:

  • Content Platforms:

  • Provides diverse content ranging from recipes, DIY projects, home improvement tips, and health and wellness advice featured on its website marthastewart.com.

  • Multi-channel media includes print publications like magazines and digital articles.

  • Merchandising:

  • Offers home products through various retail partners.

  • Branded merchandise designed for everyday living, emphasizing ease, beauty, and inspiration.




Recent Developments



  • Recent Developments in the Company:

  • New leadership roles and editorial team members joining the company in 2023 and 2024, such as Melissa Breyer as Editorial Director and Abbie Harrison as Associate Editorial Director.

  • Emphasis on diversity and inclusion through partnerships and content representation initiatives.


  • New Products Launched: No information is available about specific new products launched.


  • New Features Added to Existing Products: No information is available regarding new features added to existing products.


  • New Partnerships:

  • The company has partnered with Harlem Grown in New York City to support urban farming, sustainability, and nutrition education.

  • Dotdash Meredith's licensing agreement with Marquee Brands, with Marquee Brands owning Martha Stewart since 2019.




For more detailed inquiries or updates, one may contact the company directly through provided emails such as marthaeditors@dotdashmdp.com for content-related questions or advertise@dotdashmdp.com for advertising inquiries.