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Martin Garden Center Market Research Report



Company Overview


  • Name: Martin Garden Center

  • Mission: To provide the best selection of indoor and outdoor plants and garden accessories, while offering outstanding customer service.

  • Founded: The business has been owned and operated for over 50 years by three generations.

  • Key People:

  • Reggie, Chief Inspiration Officer (CIO)

  • Scott, Facilities Manager

  • Sam, Operations Manager

  • Bobby, Greenhouse Manager

  • Josh Brockman, Production Manager and Lead Grower

  • Emily, Manager

  • Braylin, Shrub Master

  • Bec, Manager, Receivings

  • Mary Beth, Chief Creative Officer

  • Headquarters: 198 Martin Road, Greenville, SC 29607

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known for: Best selection of plants in the Upstate, offering a wide variety of gardening products and services.


Products


  • Annuals: Vibrant seasonal plants offered year-round, including Petunias, Geraniums, Mums, and Pansies.

  • Perennials: Hardy plants returning annually; provides low-maintenance garden beauty suitable for both sun and shade.

  • Herbs & Veggies: Wide assortment for flavor in kitchens and fragrance in gardens; includes popular veggie starters.

  • Shrubs: Used for color, privacy, and garden structure; carries a variety of hydrangeas, azaleas, and more.

  • Trees: Various ornamental and shade trees such as Maples, Oaks, and Japanese Maples.

  • Houseplants & Tropicals: Large selection in indoor greenhouses, including orchids and ferns.

  • Soils: Provides a range of specialized and general-purpose soil products.

  • Fertilizers: Offers both organic and inorganic fertilizers tailored to different plant needs.

  • Chemicals: Products to manage pests and diseases, including fungicides and insecticides.

  • Tools: High-quality gardening tools and accessories for durability and performance.

  • Pots & Garden Decor: Wide variety of pots, planters, and decorative items.

  • Gift Cards: Available for purchase online or at the store for customer convenience.


Key Features of Products:


  • Annuals: Perfect for adding seasonal color, variety in size and color.

  • Perennials: Repeat yearly with cycles of blooms.

  • Herbs & Veggies: Encourage culinary explorations and garden freshness.

  • Shrubs: Provide garden architecture and seasonal interest.

  • Trees: Enhance landscape with seasonal beauty and shade.

  • Houseplants: Add color and texture to indoor settings.

  • Soils & Fertilizers: Support plant health and vigorous growth.

  • Tools & Decor: Enhance functionality and aesthetic of gardening.


Recent Developments


  • Rebuilding After Helene: No major damage from Hurricane Helene. Offering a 20% discount on many plant varieties to assist the community in garden restoration.

  • Personnel: Josh Brockman joined as Production Manager and Lead Grower as of August 1st, 2023.

  • Classes & Workshops: Seasonal classes including potting parties and specialized gardening courses are ongoing. Registration for upcoming classes begins periodically and is available through their website.

  • Community Outreach: Involved in charity plant giveaways to support local community gardens and participate in local events such as the National Safe Digging Month tree giveaways.

  • Sales Promotions: Offering sales on trees, shrubs, and certain categories of ornamental vegetables to encourage community gardening post-storm events.


This report provides a current overview of Martin Garden Center's operations, product offerings, and recent activities. The company continues to be a key player in the horticulture retail sector in Greenville, SC.