MA

Mass Appeal

www.massappeal.com link_icon

Company Research Report: Mass Appeal



Company Overview



  • Name of the Company: Mass Appeal

  • Mission of the Company: Mass Appeal aims to inspire current and future generations by continuing to lead and tell the stories that matter for the modern world. The company is dedicated to elevating diversity within mainstream media and entertainment.

  • Founded: 1996

  • Founders: No information is available.

  • Key People: No information is available.

  • Headquarters: No information is available.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Brand Recognition: Mass Appeal is known as the "Elevated Voice of Hip Hop", continuing to significantly impact and explore the hip hop culture through creative avenues such as content, music, consumer experiences, and experiential engagements.


Products



  • Offerings: Mass Appeal engages in creative content, music, consumer experiences, and experiential marketing. Specific products are not listed in the provided data.

  • High-Level Description & Key Features:

  • Creative: Their creative works are focused on hip hop culture, celebrating and documenting influences and milestones in the genre.

  • Content: Includes storytelling that matters in modern contexts with a focus on authenticity and diversity.

  • Music: Engages in music releases and partnerships, reflecting its deep roots in hip hop.

  • Consumer & Experiential: Mass Appeal provides immersive experiences, events, and collaborations that connect directly with the cultural pulse of hip hop.


Recent Developments



  • Recent Collaborations and Events:

  • MLB x NY Yankees: Collaborated with MLB and Yankee Stadium to celebrate hip hop's 50th anniversary. The "Hip Hop 50 Live" was a one-time concert hosted at Yankee Stadium, featuring iconic names in music.

  • PATRÓN Partnership: Engaged in a partnership with PATRÓN to deepen cultural connections and showcase craftsmanship with renowned creators.

  • Google Pixel "Represents": Celebrates the impact of women in hip hop, honoring the genre's originators and its evolution.

  • Fotografiska Collaboration: Partnered with Fotografiska for "Hip Hop: Conscious / Unconscious", a global, traveling photography exhibit documenting hip hop’s 50-year evolution.


  • New Product Launches: No specific product launches mentioned.

  • New Features: No new features detailed.

  • New Partnerships: Partnerships with brands and institutions such as MLB, PATRÓN, Google, and Fotografiska are highlighted, reflecting Mass Appeal’s continuous collaboration with diverse entities to further its reach and impact within the hip hop culture.


Please note that while this report encapsulates available data about Mass Appeal, there may be other significant aspects and details undiscovered due to limited information provided.