Company Research Report: MASS Engines
Company Overview
- Name: MASS Engines
- Mission: To simplify the lives of marketing and sales leaders by optimizing team and funnel performance, thereby increasing opportunities for sales teams and fostering collaboration between sales and marketing.
- Founded by: No information is available
- Key People: No information is available
- Headquarters: No information is available
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: MASS Engines is known for providing award-winning RevOps services that enhance lead-to-revenue systems for B2B tech brands, thereby driving pipeline and reducing acquisition costs.
Products and Services
Products and Services Offered:
1. Pipeline Builder
- Description: A framework designed to prioritize leads with the highest intent to increase marketing contributions to the pipeline.
- Key Features:
- Collects important data points to prioritize leads.
- Ensures improved opportunity creation through precise lead selection and analysis.
- Regular optimizations for measurable improvements.
2. Revenue Connector
- Description: A solution that links marketing efforts directly to revenue outcomes for increased efficiency and effectiveness.
- Key Features:
- Methodical program management from ideation to revenue generation.
- Aligns people, processes, and technology.
- Drives conversions and accelerates revenue growth.
3. RevOps Accelerator
- Description: A comprehensive RevOps agency service focused on profitable and scalable growth.
- Key Features:
- Ownership of revenue operations to deliver results.
- Proven structures, frameworks, and resources.
- Aligns sales and marketing to improve win rates and decrease sales cycles.
4. Lead Management
- Description: Enhances lead processing with a blend of automation and data management.
- Key Features:
- Increases funnel velocity and capacity.
- Aligns sales and marketing for effective collaboration.
- Improves lead qualifications and conversions.
Recent Developments
- New Products Launched: No information is available.
- New Features Added: No information is available.
- New Partnerships: MASS Engines has successfully collaborated with major enterprises like Intel and Samsung to build and implement frameworks that enhance marketing automation and funnel performance. Specific partnership details are not provided.
Success Stories
- MASS Engines implemented successful frameworks for enterprises like Intel, Samsung, and Informa Engage, enhancing their marketing automation, lead tracking, and reporting capabilities.
- The company helped organizations like Return Path and MACU improve funnel conversions and marketing outcomes, resulting in significant revenue contributions.
- MASS Engines supported Verndale with rapid systems migration and developed comprehensive solutions for PlayPower to unify brand operations under one system.
Customer Testimonials
- Kim Kopetz, Sr Director, CX, Intel: Acknowledged the professional and pragmatic approach of MASS Engines in delivering fast, organizational-wide value.
- Eytan Abrahams, Director, Marketing, Return Path: Rated the results exceeding expectations with improved lead quality and no sacrifice to SQLs.
- Madeleine Thom, Sr. Mgr, Demand Gen and Marketing, Samsung: Praised MASS Engines for their ability to identify pain points, provide solutions, and align disparate stakeholders.
In conclusion, MASS Engines prides itself on a solution-focused approach that challenges conventional marketing practices, bringing innovation and integrity to B2B tech brands worldwide.