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Company Research Report: Backlight



Company Overview



  • Name: Backlight

  • Mission: Backlight aims to empower video-forward organizations to solve business and operational challenges through a robust suite of software solutions. The company is built from award-winning software solutions that solve pain points at every stage of the video content lifecycle—ideation, production, post-production, distribution, and analysis.

  • Founded: No information is available.

  • Founders: No information is available.

  • Key People:

  • Kathleen Barrett, Chief Executive Officer

  • Benjamin Desbois, Chief Operations Officer

  • Brian Rogers, Chief Financial Officer

  • Mike Szumlinski, Chief Product Officer

  • Thomas Menguy, Chief Technology Officer

  • Mikael Wahlberg, Executive Vice President, Engineering

  • Headquarters: 450 Bedford Street, Suite 2200, Lexington, MA 02420

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: Backlight is known for its powerful cloud-native SaaS solutions for creating and delivering impactful video and entertainment efficiently and at scale.


Products



Backlight's product lines provide secure and efficient media management, narrative design, production tracking, creative collaboration, OTT, monetization, and hyper-distribution.

1. Iconik
  • Description: A flexible media management and collaboration platform.

  • Key Features: Streamline asset sharing and improve security.


2. Celtx
  • Description: Provides script writing, story development, and production tools for film, TV, and interactive media.


3. ftrack
  • Description: Used for production tracking and creative collaboration.

  • Key Features: Integration with Adobe Photoshop, new webhooks UI, and external URL linking.


4. ftrack Review
  • Description: Offers easy media review and approval.


5. cineSync
  • Description: Provides ultra high-quality media review.

  • Key Features: New iOS app and visual timeline.


6. Backlight Gem
  • Description: Narrative management for interactive storytelling.


7. Backlight Live Studio
  • Description: Enables the production, monetization, and distribution of live streams.


8. Wildmoka Clip Studio
  • Description: A tool for clipping, editing, and restreaming content.

  • Key Features: Updates include revisions in the software's capabilities.


9. Zype Streaming Platform
  • Description: Manages video across every channel.

  • Key Features: Maximize the value of managed video assets with OTT distribution.


10. Zype Playout
  • Description: Enables building and monetizing linear TV.


11. Zype Apps Creator
  • Description: Simplifies the process to easily build streaming apps.


Recent Developments



  • Backlight unveiled new features and integrations for creative workflow and collaboration solutions at SIGGRAPH 2024.

  • Integration of ftrack Studio with Adobe Photoshop enhances Backlight's collaboration capabilities.

  • A new partnership with Wurl was established to make streaming distribution more seamless and efficient.

  • Kathleen Barrett was appointed as CEO in April 2024, bringing her experience from Vimeo and Goldman Sachs.

  • Iconik released automation, AI, and review feature updates to enhance creative workflows.


No new product launches or partnerships beyond those mentioned in April 2024 are reported in the provided data.