Company Research Report: McCann Manchester
Company Overview
- Name: McCann Manchester
- Mission: Helping brands play a meaningful role in people’s lives by finding and telling the truth creatively and effectively.
- Founded: Established by H K McCann over 100 years ago.
- Founder: H K McCann
- Key People: Recent appointments of two Managing Directors (names not specified). Manchester strategy director recognized as an inclusivity trailblazer.
- Headquarters: No information is available.
- Number of Employees: Approximately 370, with access to 23,000 individuals globally.
- Revenue: No information is available.
- Known For: As part of the McCann Worldgroup, McCann Manchester is known for iconic campaigns such as L’Oreal’s “Because you’re worth it,” Coca-Cola’s “Teaching the world to sing,” and Mastercard’s “Priceless.”
Products and Services
- Products and Services Offered:
- Creative Services
- Media Services
- Public Relations (PR)
- Social Media Management
- Multi-Channel Production
- Digital Performance Solutions
- Retail excellence and marketing solutions in categories like retail, food and drink, travel and leisure, fashion and apparel, health and wellbeing.
- High-Level Description:
McCann Manchester provides integrated marketing services with a focus on crafting truthful and meaningful campaigns that resonate with consumers and drive brand value.
- Key Features:
- Integrated agency offering a mix of creative, media, PR, and social services.
- Specialists in multi-channel production and digital performance.
- Access to a global network within McCann Worldgroup, offering insights and inspiration from 23,000 individuals across 100 countries.
Recent Developments
- Recent Developments:
- Duo of Managing Director appointments at McCann Manchester.
- Manchester strategy director honored as an inclusivity trailblazer.
- Campaign successes, including the "Kevin & the Christmas Factory" winning recognition as the UK’s most effective ad of 2023 by System1.
- "Kevin vs John" campaign for Aldi UK achieved the Global Grand Effie Award.
- "Aldi Unoriginals" won at the Campaign Big Awards.
- Welcoming of eight new recruits to McCann Manchester.
- New Product Launches: No information is available.
- New Features Added to Existing Products: No information is available.
- New Partnerships: No information is available.
This report consolidates the available data on McCann Manchester, providing a detailed overview and analysis within the context of the company's current scope of operations and recent activities.