MR

Mclaren Racing

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McLaren Company Research Report



Company Overview



  • Name: McLaren

  • Mission of the Company: No information is available.

  • Founded: The exact founding date is not explicitly mentioned, but the company’s racing heritage suggests it was operational during the eras of Ayrton Senna and Niki Lauda.

  • Founded by: Bruce McLaren

  • Key People in the Company:

  • Zak Brown (McLaren Racing CEO)

  • Relationship and insights are available from figures like Sir Jackie Stewart and past drivers such as Mika Häkkinen.

  • Headquarters: No information is available.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: McLaren is renowned for its involvement across major motorsport platforms such as Formula 1, IndyCar, Formula E, and Extreme E. It is also recognized for its innovative supercars like the F1 and P1™.


Products



  • Racing Teams:

  • Competes in Formula 1, IndyCar, Formula E, Extreme E, and esports.

  • Arrow McLaren IndyCar Team known for winning three Indianapolis 500s.

  • NEOM McLaren Formula E Team and Extreme E Team focus on sustainability and electric racing innovations.


  • Supercars:

  • McLaren W1: The latest '1' car, a successor to the McLaren F1 and P1™. Known for extreme power and race-honed agility. Offers 1,275 PS power and incorporates super-light engineering with advanced aerodynamics.

  • Artura Spider, 750S, GTS: Represents McLaren's lineup of super and legacy cars known for exceptional performance and innovation.

  • Key Features:

  • Advanced aerodynamics including McLaren Aerocell and Active Long Tail.

  • Ground effect aerodynamics and Formula 1-inspired design.

  • Hydraulic steering, adaptive damping, and high-performance hybrid technology.


  • Esports:

  • McLaren Shadow F1 Sim Racing Series, including notable drivers such as Alfie Butcher.


Recent Developments



  • New Products:

  • McLaren W1: Announced as a new supercar, continuing the legacy of its predecessors. Scheduled to be revealed in October 2024.


  • Racing Achievements:

  • NEOM McLaren Formula E Team’s first electric racing victory achieved by Sam Bird at the São Paulo E-Prix.

  • In the 2023 NEOM McLaren Extreme E, achievements also include podium finishes.


  • New Partnerships:

  • T-Mobile announced a United States-focused partnership with the McLaren Formula 1 team.


  • Technological Innovations:

  • Optimum Nutrition McLaren Performance Hub - a state-of-the-art health and fitness center at the team's headquarters.

  • Continuous exploration of sustainability practices, including FIA Girls on Track UK initiative and climate solutions program.


  • Other Notable Developments:

  • Richard Mille collaborated on a McLaren-themed luxury timepiece inspired by McLaren’s automotive and racing design ethos.


These highlights demonstrate McLaren’s continued leadership in both automotive innovation and racing prowess, maintaining its status as a pioneer in performance and technology across multiple sectors of motorsport.